AEO for supply chain planning software: AI search visibility ranking
How AI search engines rank supply chain planning software by visibility and citations. 20 brands measured quarterly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Planning platforms used to forecast demand, balance inventory, coordinate suppliers, optimize replenishment, and improve supply chain resilience. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When buyers inquire about Supply chain planning software, AI engines consistently highlight OMP as the leader in this space. Other top brands that often come up include Kinaxis and Blue Yonder. OMP is referenced with a visibility percentage of 100.0, indicating it is the most frequently mentioned brand among users and AI responses.
The rankings are largely influenced by the sources that AI engines pull data from, which include prominent domains like youtube.com, gartner.com, and g2.com. These sources are often aggregators and review sites, which means they compile and assess customer feedback and expert opinions, providing a comprehensive view of the market landscape.
For a buyer reading this list, it is crucial to consider how AI engines value recent reviews and third-party validation. This often manifests in the prominence of brands with strong topical authority in specific subcategories. Prioritizing brands that score well in these aspects can help ensure you're choosing a solution with proven performance and trusted reviews.
At a glance
What we observed in this category
OMP dominates this category with a visibility score of 100%, against a category average of 12.5%, giving it a composite score of 70.0 compared to Kinaxis at 30.0. That 62.5-point composite gap between first and second place is unusually wide and signals a near-monopoly on Google AI Mode responses for supply chain planning queries. Kinaxis and Blue Yonder both sit at 37.5% visibility but trail OMP by a factor of roughly 2.7, making the drop-off from rank 1 to ranks 2 and 3 the most significant structural feature of this category's AI landscape.
Slimstock presents the sharpest divergence between visibility and citation in the dataset. It appears in only 12.5% of AI responses (below the category average) yet carries a 50% citation rate, the highest of any brand audited. OMP, by contrast, holds 100% visibility but 0% citations, meaning it is named constantly but never linked as a source. This pattern suggests Google AI Mode treats OMP as a known answer but does not anchor its responses on OMP's own content, while Slimstock's domain is actively used as a reference source.
The top cited sources in this category are dominated by third-party review and analyst platforms. Gartner and G2 appear alongside YouTube, indicating the AI is pulling heavily from editorial and community review content rather than vendor-owned pages. The presence of slimstock.com in the cited sources list reinforces its unusually high citation rate. Smaller or niche domains such as stockiqtech.com, leafio.ai, and horizonsolutions.ai also appear, suggesting Google AI Mode is sourcing from a long tail of specialist sites rather than concentrating citations on the largest vendors.
Movers & shakers since last refresh
Biggest visibility risers
-
OMP 75% → 100% · rank #1 → #1+25pp
-
Kinaxis 25% → 38% · rank #3 → #2+12pp
-
Blue Yonder 25% → 38% · rank #5 → #3+12pp
Biggest visibility fallers
-
Anaplan 12% → 0% · rank #7 → #11-12pp
-
Logility 12% → 0% · rank #6 → #12-12pp
The AEO ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
omp.com
|
100% | 0% | Google AI Mode |
OMP's 100% visibility is 8x the category average of 12.5%, yet its 0% citation rate means Google AI Mode names it without ever linking to omp.com as a source. |
||||
| 2 |
kinaxis.com
|
38% | 12% | Google AI Mode |
Kinaxis is the only top-5 brand with both meaningful visibility (37.5%) and a non-zero citation rate (12.5%), making it the most balanced performer in the top tier. |
||||
| 3 |
blueyonder.com
|
38% | 0% | Google AI Mode |
Blue Yonder matches Kinaxis on visibility at 37.5% but records 0% citations, indicating it is mentioned in AI responses but its domain is not used as a reference source. |
||||
| 4 |
slimstock.com
|
12% | 50% | Google AI Mode |
Slimstock's 50% citation rate is the highest in the dataset despite visibility of only 12.5%, meaning it is cited far more often than it appears, a rare inverted pattern. |
||||
| 5 |
o9solutions.com
|
25% | 0% | Google AI Mode |
o9 Solutions sits at 25% visibility and 0% citations, placing it level on visibility with SAP IBP (rank 6) and ahead of the 12.5% category average, but with no citation presence. |
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| 6 |
sap.com
|
25% | 0% | Google AI Mode |
| 7 |
netstock.com
|
12% | 25% | Google AI Mode |
| 8 |
arkieva.com
|
0% | 12% | Google AI Mode |
| 9 |
johngalt.com
|
0% | 12% | Google AI Mode |
| 10 |
toolsgroup.com
|
0% | 0% | Google AI Mode |
| 11 |
anaplan.com
|
0% | 0% | Google AI Mode |
| 12 |
logility.com
|
0% | 0% | Google AI Mode |
| 13 |
relexsolutions.com
|
0% | 0% | Google AI Mode |
| 14 |
oracle.com
|
0% | 0% | Google AI Mode |
| 15 |
coupa.com
|
0% | 0% | Google AI Mode |
| 16 |
3ds.com
|
0% | 0% | Google AI Mode |
| 17 |
aeratechnology.com
|
0% | 0% | Google AI Mode |
| 18 |
e2open.com
|
0% | 0% | Google AI Mode |
| 19 |
infor.com
|
0% | 0% | Google AI Mode |
| 20 |
planettogether.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on supply chain planning software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this AEO ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
AEO rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 90 days and refresh this page automatically. How AI search ranking works →
Run an AEO audit on your own supply chain planning software brand
The brands above were curated from public market-leader lists. Want the same answer engine optimisation measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about AEO for supply chain planning software
Who leads AI visibility in supply chain planning software?
OMP leads with 100% visibility and a composite score of 70.0, far ahead of second-placed Kinaxis at 37.5% visibility and a composite score of 30.0.
Which brand is cited most often by Google AI Mode in this category?
Slimstock has the highest citation rate at 50%, despite appearing in only 12.5% of AI responses, making slimstock.com the most-linked vendor domain in the category.
What sources does Google AI Mode anchor on for supply chain planning queries?
The top cited sources include gartner.com, g2.com, and youtube.com alongside slimstock.com, indicating the AI draws heavily from analyst, review, and video content rather than vendor sites.
Are there brands that appear in AI responses but are never cited as sources?
Yes, OMP, Blue Yonder, o9 Solutions, and SAP IBP all record 0% citation rates despite holding visibility scores of 25% or higher, meaning they are named but their domains are not sourced.
Which brands have lost AI visibility recently in this category?
Anaplan dropped from rank 7 to rank 11 (losing 12.5 visibility points) and Logility fell from rank 6 to rank 12 (also losing 12.5 visibility points), both now sitting at 0% visibility.
How concentrated is AI visibility in supply chain planning software?
Visibility is highly concentrated: the category average is 12.5%, yet OMP alone scores 100%, and four of the top 10 brands hold 0% visibility with composite scores at or near zero.