AEO for shipment visibility software: AI search visibility ranking
How AI search engines rank shipment visibility software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Shipment visibility software used to track parcels, freight, and multimodal deliveries with alerts, ETAs, and supply chain exception management. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When buyers inquire about Shipment visibility software, AI engines consistently identify project44 as the industry leader. This brand leads with an impressive 50% visibility rate. Other top contenders include FourKites and Descartes MacroPoint, which together, along with project44, dominate buyer conversations in this category.
The rankings are heavily influenced by the most frequently cited sources such as guideflow.com, tive.com, and gartner.com. These platforms, including aggregator and review sites, provide comprehensive insights into product performance and user satisfaction, which in turn impact the AI engines' recommendations.
For buyers reviewing this list, one key consideration is the emphasis AI engines place on recent reviews and third-party validation. Brands that consistently feature in credible sources with current information tend to be favored. Evaluating each company's presence in such citations can provide guidance on making an informed decision.
At a glance
What we observed in this category
project44 and FourKites share the top position with identical visibility scores of 50.0% and citation rates of 25.0%, both producing composite scores of 42.5. Every other brand sits well below, with Descartes MacroPoint third at a composite of 16.2 and the remaining brands at 15.0 or lower. The category average visibility is just 6.2%, which means the two leaders are appearing at roughly eight times the average rate, creating a pronounced two-brand concentration at the top of the AI landscape.
Shipwell presents the clearest divergence between citation and visibility in this dataset. It holds a 0.0% visibility score yet a 50.0% citation rate, the highest citation figure of any brand, producing a composite of only 15.0. This means Google AI Mode references Shipwell as a source or evidence point but does not consistently surface it as a named recommendation. Descartes MacroPoint shows a similar but smaller gap, with a 12.5% visibility score against a 25.0% citation rate, suggesting the AI trusts certain brands as references without fully promoting them as solutions.
All ten ranked brands share Google AI Mode as their top engine, confirming the audit is anchored entirely on that single surface. Among external third-party sources cited in the category, gartner.com and g2.com appear alongside guideflow.com and shipwell.com itself, indicating the AI is drawing on analyst platforms and peer review sites as corroborating references. The presence of youtube.com in the top cited sources list suggests the AI is also pulling from non-text media or transcript content when constructing responses about this category.
Movers & shakers since last refresh
Biggest visibility risers
-
FourKites 12% → 50% · rank #4 → #2+38pp
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project44 38% → 50% · rank #1 → #1+12pp
-
Descartes MacroPoint 0% → 12% · rank #8 → #3+12pp
Biggest visibility fallers
-
GoComet 25% → 0% · rank #2 → #10-25pp
-
Shippeo 25% → 12% · rank #3 → #5-12pp
-
Overhaul 12% → 0% · rank #6 → #11-12pp
The AEO ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
project44.com
|
50% | 25% | Google AI Mode |
project44 leads with 50.0% visibility against a 6.2% category average, and its visibility grew by 12.5 points in the latest period alongside a matching 12.5-point citation gain. |
||||
| 2 |
fourkites.com
|
50% | 25% | Google AI Mode |
FourKites matches project44 on both visibility (50.0%) and citation (25.0%) but is the biggest riser in the period, gaining 37.5 visibility points from a prior 12.5% baseline. |
||||
| 3 |
descartes.com
|
12% | 25% | Google AI Mode |
Descartes MacroPoint climbed five ranks to third with a 12.5% visibility score, but its citation rate of 25.0% is double its visibility, suggesting stronger sourcing than recommendation presence. |
||||
| 4 |
shipwell.com
|
0% | 50% | Google AI Mode |
Shipwell holds the highest citation rate in the dataset at 50.0% despite 0.0% visibility, indicating the AI cites its domain as a source without naming it as a recommended solution. |
||||
| 5 |
shippeo.com
|
12% | 12% | Google AI Mode |
Shippeo sits at rank 5 with equal visibility and citation scores of 12.5%, but it fell two places this period after its visibility dropped 12.5 points from a prior 25.0% reading. |
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| 6 |
fareye.com
|
0% | 12% | Google AI Mode |
| 7 |
aftership.com
|
0% | 12% | Google AI Mode |
| 8 |
terminal49.com
|
0% | 12% | Google AI Mode |
| 9 |
vizionapi.com
|
0% | 12% | Google AI Mode |
| 10 |
gocomet.com
|
0% | 0% | Google AI Mode |
| 11 |
over-haul.com
|
0% | 0% | Google AI Mode |
| 12 |
nexxiot.com
|
0% | 0% | Google AI Mode |
| 13 |
transporeon.com
|
0% | 0% | Google AI Mode |
| 14 |
logixboard.com
|
0% | 0% | Google AI Mode |
| 15 |
parcellab.com
|
0% | 0% | Google AI Mode |
| 16 |
shipup.co
|
0% | 0% | Google AI Mode |
| 17 |
narvar.com
|
0% | 0% | Google AI Mode |
| 18 |
shipsy.io
|
0% | 0% | Google AI Mode |
| 19 |
detrack.com
|
0% | 0% | Google AI Mode |
| 20 |
bringg.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on shipment visibility software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this AEO ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
AEO rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →
Run an AEO audit on your own shipment visibility software brand
The brands above were curated from public market-leader lists. Want the same answer engine optimisation measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about AEO for shipment visibility software
Who leads AI visibility in shipment visibility software?
project44 and FourKites are joint leaders, each scoring 50.0% visibility and 25.0% citation with a composite score of 42.5. Every other brand in the category scores 16.2 or below.
What is the average AI visibility score across shipment visibility software brands?
The category average visibility is 6.2% and the average citation rate is 9.4%, meaning the two leading brands appear at roughly eight times the typical rate for this category.
Which brand has the biggest gap between being cited and being recommended in AI responses?
Shipwell has the largest gap, carrying a 50.0% citation rate but 0.0% visibility, meaning Google AI Mode uses it as a reference source but does not surface it as a named solution.
What sources does AI cite most for shipment visibility software research?
The top cited sources include gartner.com, g2.com, guideflow.com, shipwell.com, and youtube.com, suggesting the AI draws on analyst platforms, peer review sites, and multimedia content.
Which brand has seen the biggest AI visibility gain recently?
FourKites gained 37.5 visibility points in the latest period, rising from 12.5% to 50.0%, making it the largest single-period riser in the category.
Which brand experienced the sharpest AI visibility decline?
GoComet dropped from rank 2 to rank 10, losing 25.0 visibility points and 37.5 citation points to reach 0.0% on both metrics in the current period.