Push notification services: AI search visibility ranking (2026)
How AI search engines rank push notification services by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Developer and marketing platforms used to deliver mobile, web, and app push notifications at scale across user journeys. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Refreshed Jun 14, 2026Download this ranking as a PDF
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At a glance
What we observed in this categoryauto-generated
OneSignal dominates this category with a visibility score of 62.5%, more than twelve times the category average of 5.0%. Firebase Cloud Messaging sits at 25.0% and Airship at 12.5%, but neither comes close to OneSignal's lead. The gap between rank 1 and rank 2 alone is 37.5 percentage points, which means Google AI Mode is treating OneSignal as the near-default answer for push notification queries rather than presenting a balanced competitive set.
A notable divergence appears between visibility and citation. Firebase Cloud Messaging and Airship both have 0.0% citation rates despite holding ranks 2 and 3 on visibility. Courier inverts this pattern entirely, scoring 0.0% visibility yet earning a 12.5% citation rate, matching OneSignal's citation rate exactly. This means Courier is referenced as a trusted source in AI-generated answers without being named as a recommended product, a meaningful distinction for analysts tracking brand authority versus brand awareness.
All top brands share Google AI Mode as their top engine, confirming this audit is entirely Google AI Mode data with no cross-engine comparison available. The top cited sources include reddit.com, youtube.com, g2.com, and businessofapps.com, suggesting Google AI Mode is anchoring on user-generated review content and app industry media when constructing answers. Notably, courier.com and pushengage.com appear as cited sources even though Pushwoosh, a direct competitor, holds zero visibility and zero citation.
Movers & shakers since last refresh
Biggest visibility risers
-
OneSignal 0% → 62% · rank #0 → #1+62pp
-
Firebase Cloud Messaging 0% → 25% · rank #0 → #2+25pp
-
Airship 0% → 12% · rank #0 → #3+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
onesignal.com
|
62% | 12% | Google AI Mode |
OneSignal's 62.5% visibility is 12.5 times the 5.0% category average, and its 12.5% citation rate is the joint highest among all 20 brands audited. |
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| 2 |
firebase.google.com
|
25% | 0% | Google AI Mode |
Firebase Cloud Messaging reaches 25.0% visibility, five times the category average, but records a 0.0% citation rate, indicating name recognition without document-level trust in AI responses. |
||||
| 3 |
airship.com
|
12% | 0% | Google AI Mode |
Airship holds 12.5% visibility, exactly at 2.5 times the category average, but like Firebase it earns zero citations, leaving its AI presence thin beyond surface-level mentions. |
||||
| 4 |
courier.com
|
0% | 12% | Google AI Mode |
Courier is the only brand with zero visibility yet a positive 12.5% citation rate, meaning AI cites its domain as a source while never naming it as a product recommendation. |
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| 5 |
pushwoosh.com
|
0% | 0% | Google AI Mode |
Pushwoosh sits at 0.0% on both visibility and citation, scoring a composite of 0.0 and holding no measurable presence in Google AI Mode answers for this category. |
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| 6 |
braze.com
|
0% | 0% | Google AI Mode |
| 7 |
clevertap.com
|
0% | 0% | Google AI Mode |
| 8 |
moengage.com
|
0% | 0% | Google AI Mode |
| 9 |
customer.io
|
0% | 0% | Google AI Mode |
| 10 |
iterable.com
|
0% | 0% | Google AI Mode |
| 11 |
webengage.com
|
0% | 0% | Google AI Mode |
| 12 |
batch.com
|
0% | 0% | Google AI Mode |
| 13 |
wonderpush.com
|
0% | 0% | Google AI Mode |
| 14 |
leanplum.com
|
0% | 0% | Google AI Mode |
| 15 |
aws.amazon.com
|
0% | 0% | Google AI Mode |
| 16 |
pusher.com
|
0% | 0% | Google AI Mode |
| 17 |
pushy.me
|
0% | 0% | Google AI Mode |
| 18 |
kumulos.com
|
0% | 0% | Google AI Mode |
| 19 |
notifadz.com
|
0% | 0% | Google AI Mode |
| 20 |
expo.dev
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on push notification services, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own push notification services brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about push notification services AI visibility
Who leads AI visibility in push notification services?
OneSignal leads with 62.5% visibility, more than double the second-ranked Firebase Cloud Messaging at 25.0% and more than twelve times the 5.0% category average.
Which brand has the highest citation rate in this category?
OneSignal and Courier are tied at 12.5% citation rate. Courier achieves this with zero visibility, while OneSignal combines it with the highest visibility score in the category.
What sources does Google AI Mode cite most for push notification research?
The top cited sources are reddit.com, youtube.com, g2.com, and businessofapps.com, alongside domain-specific sites including courier.com, pushengage.com, brevo.com, and knock.app.
How concentrated is AI visibility in this category?
Extremely concentrated: only three of the 20 brands hold any visibility above zero, and the top brand alone accounts for 62.5% of all measured visibility.
Can a brand be cited by AI without being recommended as a product?
Yes. Courier holds a 12.5% citation rate with 0.0% visibility, meaning Google AI Mode references courier.com as an information source without naming Courier as a push notification solution.
Which well-known brands have no AI presence in this category?
Braze, CleverTap, MoEngage, Customer.io, and Iterable all record 0.0% on both visibility and citation, despite being established players in adjacent messaging and engagement categories.