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AI Visibility Rankings · Security

Privileged access management software: AI search visibility ranking (2026)

How AI search engines rank privileged access management software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Privileged access management platforms used to secure admin credentials, broker privileged sessions, rotate secrets, and control elevated access across infrastructure and applications. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →

10%
Avg visibility across category
15%
Avg citation rate
20/20
Brands successfully audited
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When AI engines like ChatGPT, Claude, Perplexity, and Gemini answer questions about privileged access management software, Delinea comes up most consistently, appearing in 50% of relevant AI responses across the engines tracked. One Identity and BeyondTrust round out the top three, making those three names the default shortlist most buyers will encounter when researching this category through AI tools.

The rankings reflect where AI engines source their answers. The most cited domains are gartner.com and netwrix.com, both of which are aggregator or analyst review sites that compile vendor comparisons and category guides. When a brand ranks well on those platforms, it earns more AI citations. Vendor-owned domains like oneidentity.com and ssh.com also appear, meaning brands that publish strong topical content on their own sites can still earn direct AI visibility.

For a buyer using this list, the practical implication is that AI-visible brands tend to have strong third-party validation, recent Gartner recognition, or deep content coverage of specific PAM use cases like session management or least-privilege enforcement. If your requirements are narrow, check whether a brand ranks well specifically for that subcategory, not just PAM overall, since AI engines do distinguish between vendors based on topical depth.

At a glance

Category leader Delinea 50% visibility · named in 4 of 8 AI answers
Most cited brand One Identity 88% citation rate · the AI's most-trusted source brand in privileged access management software
Top cited domain gartner.com Referenced by AI across the privileged access management software query set — the highest-leverage PR target in this category
Visibility spread 50pp Gap between top and bottom of the ranking · 14 brands at 0% (invisible to the AI)

What we observed in this category

Delinea leads the privileged access management category with a composite score of 50.0, the only brand to match its visibility (50%) and citation rate (50%) in equal measure. The nearest competitor, One Identity, scores 43.8 composite, and BeyondTrust sits at 42.5, but both achieve that through imbalanced profiles. The gap between Delinea and rank 5 StrongDM (12.5 composite) is stark, indicating that AI responses in this category are concentrated among a very small group of vendors above the category visibility average of 10%.

The most notable divergence between visibility and citation sits with CyberArk and One Identity. CyberArk matches Delinea and BeyondTrust on visibility at 50% but holds a 0% citation rate, meaning AI surfaces it by name without linking to its domain as a source. One Identity shows the inverse pattern: 25% visibility but 87.5% citation, making it the most-cited domain in the top 5 despite appearing in fewer responses. ManageEngine and Securden both carry 37.5% citation rates with 0% visibility, a pattern suggesting AI trusts their content as a source without naming them as featured brands.

Google AI Mode is the top engine for every brand in this dataset without exception, indicating the category's AI visibility landscape is entirely shaped by a single engine. Among cited sources, gartner.com ranks first, followed by netwrix.com and oneidentity.com, showing that third-party analyst and review content anchors AI responses more than vendor-owned pages for most brands. The presence of youtube.com and lumos.com in the top cited sources suggests AI is pulling from a broader and less conventional content mix than typical enterprise software categories.

Movers & shakers since last refresh

Biggest visibility risers

  • Delinea 38% → 50% · rank #4 → #1
    +12pp
  • One Identity 12% → 25% · rank #3 → #2
    +12pp
  • StrongDM 0% → 12% · rank #9 → #5
    +12pp

Biggest visibility fallers

  • ManageEngine 12% → 0% · rank #5 → #7
    -12pp

The ranking

# Brand Visibility Citation Top engine
1
delinea.com
50% 50% Google AI Mode

Delinea sits at 50% visibility and 50% citation, both five times the category averages of 10% and 15%, after rising three rank positions with a citation delta of 37.5 points.

2
oneidentity.com
25% 88% Google AI Mode

One Identity's citation rate of 87.5% is the highest in the top 5 despite visibility of only 25%, and its domain appears directly in the top cited sources list for the category.

3
beyondtrust.com
50% 25% Google AI Mode

BeyondTrust matches Delinea's 50% visibility but holds only a 25% citation rate, producing a composite of 42.5 that places it third despite equal named presence.

4
cyberark.com
50% 0% Google AI Mode

CyberArk reaches 50% visibility, level with Delinea, but records a 0% citation rate, the largest visibility-to-citation gap among any brand in the top 10.

5
strongdm.com
12% 12% Google AI Mode

StrongDM rose four rank positions to reach a composite of 12.5, but its visibility delta of 12.5 came with zero citation delta, leaving it well below the top four brands.

6
jumpcloud.com
12% 12% Google AI Mode
7
manageengine.com
0% 38% Google AI Mode
8
securden.com
0% 38% Google AI Mode
9
wallix.com
0% 25% Google AI Mode
10
okta.com
0% 12% Google AI Mode
11
ibm.com
0% 0% Google AI Mode
12
akeyless.io
0% 0% Google AI Mode
13
imprivata.com
0% 0% Google AI Mode
14
goteleport.com
0% 0% Google AI Mode
15
arconnet.com
0% 0% Google AI Mode
16
keepersecurity.com
0% 0% Google AI Mode
17
hashicorp.com
0% 0% Google AI Mode
18
saviynt.com
0% 0% Google AI Mode
19
microsoft.com
0% 0% Google AI Mode
20
senhasegura.com
0% 0% Google AI Mode

Sources AI engines trust in this category

Across the 8 buyer-intent queries we ran on privileged access management software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.

gartner.comnetwrix.comoneidentity.comssh.comyoutube.comlumos.comdelinea.com12port.com

How to read this ranking

Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.

Visibility = being named

A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →

Citation rate = being trusted

Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →

Top engine differs by brand

The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →

Rankings move month to month

AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →

Get your own privileged access management software brand audited

The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.

Audit your privileged access management software brand → Browse all rankings Methodology →

Frequently asked about privileged access management software AI visibility

Who leads AI visibility in privileged access management software?

Delinea leads with a composite score of 50.0, a visibility rate of 50%, and a citation rate of 50%, all well above the category averages of 10% visibility and 15% citation.

Which brand is cited most often by AI in this category despite lower named visibility?

One Identity carries an 87.5% citation rate against only 25% visibility, and its domain (oneidentity.com) appears directly in the top cited sources list for the category.

What sources does AI cite most for privileged access management research?

Gartner.com ranks first among cited sources, followed by netwrix.com and oneidentity.com, with youtube.com and lumos.com also appearing in the top cited source list.

Are any high-profile PAM brands visible to AI but never cited as a source?

CyberArk appears in 50% of AI responses but holds a 0% citation rate, meaning AI names it without referencing its domain as a source.

Which brands gained the most AI visibility in the latest period?

Delinea, One Identity, and StrongDM are all listed as biggest visibility risers, each gaining 12.5 visibility points, with Delinea also gaining 37.5 citation points.

Which engine drives AI visibility across this entire category?

Google AI Mode is the top engine for every single brand in the dataset, meaning the category's full AI visibility picture currently reflects one engine's behaviour.