AEO for physiotherapists in Hobart: AI search visibility ranking
How AI search engines rank physiotherapists in Hobart by visibility and citations. 20 brands measured quarterly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Physiotherapy clinics serving Hobart patients with sports rehab, musculoskeletal treatment, injury recovery, chronic pain management, and mobility-focused care across the metro area. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When buyers ask AI engines about physiotherapists in Hobart, Back In Motion emerges as the leader, earning mentions 37.5% of the time. This makes it a top choice alongside contenders like Physio Inq and PhysioChoice. This percentage reflects the frequency with which Back In Motion is cited as a reliable option, making it a prominent player in the field.
The rankings are influenced by where AI engines source their information, heavily relying on domains like google.com and backinmotion.com.au. A blend of aggregate sites and individual business pages drive these rankings, reflecting the dense network of source credibility and citation frequency, impacting how these brands are perceived by AI engines.
For buyers, these insights mean that recent reviews and third-party validations significantly shape AI recommendations. When choosing from this list, consider how top brands like Back In Motion align with the qualities valued by AI engines, such as topical authority and presence across high-impact information sources.
At a glance
What we observed in this category
Back In Motion holds the top AEO rank in the Physiotherapists in Hobart category with a composite score of 11.2, driven entirely by a 37.5% citation rate against a category average of just 3.1%. No other brand comes close: Physio Inq and PhysioChoice share second and third place with citation rates of 12.5% each and composite scores of 3.8. The gap between Back In Motion and the rest of the field is stark, meaning the brand is being trusted as a source by Google AI Mode at roughly three times the rate of its nearest competitors.
Every brand in this category, including the top-ranked Back In Motion, records 0.0% visibility, which means no brand is being surfaced in AI-generated overviews as a named recommendation in the traditional sense. Citation is the only active performance dimension here. This divergence between visibility and citation is significant for AEO analysis: Back In Motion is being cited as a reference source without being explicitly named as a recommended provider, suggesting the AI anchors on its content for authority rather than for direct brand promotion.
Google AI Mode is the sole engine recorded across all 20 brands in this dataset. The top cited sources list reveals that alongside backinmotion.com.au, the AI is drawing on a mix of directory-style and independent practice sites: google.com, bydesignphysio.com, reddit.com, flexhealththerapy.com.au, yelp.com, bodysystem.com.au, and feethealthlife.com.au. Several of these are not ranked brands in the audit, indicating the AI is pulling from outside the named competitive set when constructing answers about Physiotherapists in Hobart.
Movers & shakers since last refresh
Biggest visibility fallers
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Back In Motion 12% → 0% · rank #1 → #1-12pp
The AEO ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
backinmotion.com.au
|
0% | 38% | Google AI Mode |
Back In Motion leads with a 37.5% citation rate and a composite score of 11.2, but has fallen from 12.5% visibility and 75% citation in the prior period, signalling a sharp recent AEO decline. |
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| 2 |
physioinq.com.au
|
0% | 12% | Google AI Mode |
Physio Inq shares a 12.5% citation rate and a 3.8 composite score with PhysioChoice, placing both brands at roughly one-third of Back In Motion's citation performance and well above the 3.1% category average. |
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| 3 |
physiochoice.com.au
|
0% | 12% | Google AI Mode |
PhysioChoice matches Physio Inq exactly at 12.5% citation and a composite score of 3.8, meaning neither brand differentiates from the other on any measured AEO metric in this dataset. |
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| 4 |
kieser.com.au
|
0% | 0% | Google AI Mode |
Kieser records 0.0% on both citation and visibility, placing it among the majority of ranked brands that have no measurable AEO presence in Google AI Mode for this category. |
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| 5 |
lifecare.com.au
|
0% | 0% | Google AI Mode |
Lifecare also scores 0.0% across all metrics, identical to ranks 6 through 10, confirming that AEO activity in this category is concentrated entirely in the top three brands. |
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| 6 |
allsportsphysio.com.au
|
0% | 0% | Google AI Mode |
| 7 |
sportsmed.com.au
|
0% | 0% | Google AI Mode |
| 8 |
thephysio.co
|
0% | 0% | Google AI Mode |
| 9 |
healthstin.com.au
|
0% | 0% | Google AI Mode |
| 10 |
moveforwardphysio.com.au
|
0% | 0% | Google AI Mode |
| 11 |
corephysio.com.au
|
0% | 0% | Google AI Mode |
| 12 |
pivotalmotion.physio
|
0% | 0% | Google AI Mode |
| 13 |
flexrehab.com.au
|
0% | 0% | Google AI Mode |
| 14 |
performancephysio.com.au
|
0% | 0% | Google AI Mode |
| 15 |
bodyset.com.au
|
0% | 0% | Google AI Mode |
| 16 |
bjchealth.com.au
|
0% | 0% | Google AI Mode |
| 17 |
sydneysportsmedicine.com.au
|
0% | 0% | Google AI Mode |
| 18 |
melbournesportsphysiotherapy.com.au
|
0% | 0% | Google AI Mode |
| 19 |
qsmc.net.au
|
0% | 0% | Google AI Mode |
| 20 |
movement101.com.au
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on physiotherapists in Hobart, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this AEO ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
AEO rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 90 days and refresh this page automatically. How AI search ranking works →
Run an AEO audit on your own physiotherapists in Hobart brand
The brands above were curated from public market-leader lists. Want the same answer engine optimisation measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about AEO for physiotherapists in Hobart
Who leads AEO in Physiotherapists in Hobart?
Back In Motion leads with a composite score of 11.2 and a 37.5% citation rate, which is more than three times higher than its nearest competitors, Physio Inq and PhysioChoice, both at 12.5%.
What sources does Google AI Mode cite most for Physiotherapists in Hobart queries?
The top cited sources include google.com, bydesignphysio.com, backinmotion.com.au, reddit.com, flexhealththerapy.com.au, yelp.com, bodysystem.com.au, and feethealthlife.com.au, with several of these sitting outside the 20 ranked brands in the audit.
Why do all brands show 0.0% visibility if some have citation rates above zero?
In this dataset, citation measures whether a brand's domain is referenced as a source in AI-generated answers, while visibility measures whether the brand is explicitly named as a recommended provider. Every brand scores zero on the latter, meaning AI Mode is using brand content as reference material without directly surfacing the brands as recommendations.
How concentrated is AEO performance in this category?
Performance is highly concentrated: only three of the 20 ranked brands register any citation activity, and 14 brands including ranks 4 through 10 all score 0.0% on every metric.
Is Back In Motion's AEO position improving or declining?
Back In Motion is declining. Its visibility fell from 12.5% to 0.0% and its citation rate dropped by 37.5 percentage points in the most recent period, making it the only brand flagged as a significant faller in the audit.
Which engine drives AEO results for Physiotherapists in Hobart?
Google AI Mode is the only engine recorded across all 20 brands in this audit, meaning the entire competitive AEO landscape for this category is currently determined by a single platform.