Mobile measurement partners: AI search visibility ranking (2026)
How AI search engines rank mobile measurement partners by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Attribution and measurement platforms used by app marketers to track installs, campaigns, retention, and mobile growth performance. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When it comes to Mobile measurement partners, AI engines frequently highlight Branch as the leading brand, with a notable 37.5% visibility rate. Other top brands include Adjust and AppsFlyer, recognized for their strong market presence. Branch's visibility indicates its prominent recognition among AI engines, making it a top choice for businesses seeking reliable mobile measurement solutions.
The rankings are largely influenced by the sources from which AI engines extract their information. Websites such as businessofapps.com and mobileaction.co are among the most cited, providing comprehensive reviews and analyses. These aggregator and review sites play a pivotal role in shaping AI's understanding of brand prominence, often prioritizing those with strong visibility and ratings.
For buyers evaluating the list, one key consideration is the importance of recent reviews and third-party validations, which AI engines value highly. Selecting a brand with proven topical authority in mobile measurement enhances the likelihood of reliable performance. Look for consistency in reviews and expert recommendations to make an informed decision aligned with current industry standards.
At a glance
What we observed in this category
Branch and Adjust share the top position with identical composite scores of 37.5, both well above the category average visibility of 8.1 percent. AppsFlyer also reaches 37.5 percent visibility but its citation rate drops to 25.0 percent, pushing its composite score to 33.8 and separating it from the joint leaders. The gap between these three and the rest of the field is steep, with Kochava at 25.0 and Singular at 12.5, meaning the top tier commands a disproportionate share of AI-generated responses in this category.
A notable divergence between visibility and citation appears at ranks 5 through 8. Singular and Airbridge each carry a 25.0 percent citation rate despite visibility scores of only 12.5 percent, suggesting AI surfaces them as references without consistently naming them in direct answers. More striking is Adjust Datascape, which records zero visibility but a 37.5 percent citation rate, meaning third-party sources are citing it frequently even though AI Mode does not present it as a brand in its own right.
All ten tracked brands share Google AI Mode as their top engine, confirming this category is almost entirely shaped by a single engine. The top cited third-party sources include businessofapps.com, mobileaction.co, splitmetrics.com, and rudderstack.com, none of which are brand-owned domains except adjust.com. This pattern indicates Google AI Mode is anchoring its responses on comparison and roundup content from independent mobile marketing publishers rather than brand sites directly.
Movers & shakers since last refresh
Biggest visibility risers
-
Adjust 0% → 38% · rank #6 → #2+38pp
-
Kochava 0% → 25% · rank #7 → #4+25pp
-
Singular 0% → 12% · rank #20 → #5+12pp
Biggest visibility fallers
-
Tenjin 25% → 0% · rank #4 → #9-25pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
branch.io
|
38% | 38% | Google AI Mode |
Branch matches Adjust with a perfect visibility-to-citation alignment of 37.5 percent each, placing it 29.4 points above the category average visibility of 8.1 percent. |
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| 2 |
adjust.com
|
38% | 38% | Google AI Mode |
Adjust jumped from rank 6 to rank 2 with a visibility delta of 37.5 points from zero, the largest single-period gain among all risers in this category. |
||||
| 3 |
appsflyer.com
|
38% | 25% | Google AI Mode |
AppsFlyer reaches top-tier visibility at 37.5 percent but its citation rate of 25.0 percent trails Branch and Adjust by 12.5 points, reducing its composite score to 33.8. |
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| 4 |
kochava.com
|
25% | 25% | Google AI Mode |
Kochava rose three ranks with both visibility and citation at 25.0 percent, showing balanced AI recognition but still sitting 12.5 points below the top three on visibility. |
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| 5 |
singular.net
|
12% | 25% | Google AI Mode |
Singular's citation rate of 25.0 percent doubles its visibility rate of 12.5 percent, and its 15-rank jump from 20th is the largest positional gain in this audit period. |
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| 6 |
airbridge.io
|
12% | 25% | Google AI Mode |
| 7 |
adjust.com
|
0% | 38% | Google AI Mode |
| 8 |
singular.net
|
0% | 25% | Google AI Mode |
| 9 |
tenjin.com
|
0% | 0% | Google AI Mode |
| 10 |
firebase.google.com
|
0% | 0% | Google AI Mode |
| 11 |
amplitude.com
|
0% | 0% | Google AI Mode |
| 12 |
mixpanel.com
|
0% | 0% | Google AI Mode |
| 13 |
clevertap.com
|
0% | 0% | Google AI Mode |
| 14 |
moengage.com
|
0% | 0% | Google AI Mode |
| 15 |
braze.com
|
0% | 0% | Google AI Mode |
| 16 |
appmetrica.yandex.com
|
0% | 0% | Google AI Mode |
| 17 |
remerge.io
|
0% | 0% | Google AI Mode |
| 18 |
useinsider.com
|
0% | 0% | Google AI Mode |
| 19 |
leanplum.com
|
0% | 0% | Google AI Mode |
| 20 |
mmpworldwide.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on mobile measurement partners, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →
Get your own mobile measurement partners brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about mobile measurement partners AI visibility
Who leads AI visibility in the mobile measurement partners category?
Branch and Adjust share the top position, both scoring 37.5 percent on visibility and citation, giving them identical composite scores of 37.5. AppsFlyer is close behind with a composite score of 33.8.
What is the average AI visibility for mobile measurement partner brands?
The category average visibility is 8.1 percent and the average citation rate is 11.9 percent across 20 tracked brands, indicating the top three brands are significant outliers.
Which brands have the biggest gap between visibility and citation in this category?
Adjust Datascape has the most extreme divergence, with zero visibility but a 37.5 percent citation rate, meaning it appears in sources cited by AI but not in direct AI-generated answers. Singular and Airbridge also show citation rates double their visibility rates.
What sources does Google AI Mode cite most for mobile measurement partner research?
The top cited sources are businessofapps.com, mobileaction.co, splitmetrics.com, and rudderstack.com, all independent mobile marketing publishers rather than brand-owned domains.
Which brands have seen the biggest AI visibility changes recently?
Adjust gained 37.5 visibility points from zero and rose four ranks, while Singular jumped 15 places from rank 20 to rank 5. Tenjin was the only faller, dropping five ranks with a visibility loss of 25.0 points.
Does any engine other than Google AI Mode drive visibility in this category?
No. All ten tracked brands list Google AI Mode as their top engine, indicating this category's AI visibility landscape is currently determined entirely by a single engine.