Mobile measurement partners: AI search visibility ranking (2026)
How AI search engines rank mobile measurement partners by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Attribution and measurement platforms used by app marketers to track installs, campaigns, retention, and mobile growth performance. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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At a glance
What we observed in this categoryauto-generated
Branch holds the top composite score at 37.5, tied on visibility with Adjust and AppsFlyer but differentiated by a citation rate of 37.5 percent against the category average of 4.4 percent. That citation gap is significant: it means Branch is not only named in AI responses but actively linked as a source, which signals a higher level of trust from the model. Adjust sits second at a composite of 33.8, while AppsFlyer's composite of 26.2 reflects zero citations despite equal raw visibility.
The visibility-to-citation divergence is the defining pattern in this category. AppsFlyer matches Branch and Adjust on visibility at 37.5 percent yet earns zero citations, suggesting the AI names it as a player but does not anchor responses to its content. Adjust Datascape presents the inverse case: zero visibility but a 25 percent citation rate, meaning the AI pulls from adjust.com content without explicitly surfacing the sub-brand by name. Tenjin and Singular trail with 25 and 12.5 percent visibility respectively and no citations at all.
Every brand in the top 10 lists Google AI Mode as its top engine, confirming this category is almost entirely a single-engine story with no meaningful distribution across other AI surfaces. The cited sources anchoring AI responses include businessofapps.com, reddit.com, g2.com, and splitmetrics.com alongside brand-owned domains branch.io and adjust.com. Third-party review and comparison sites therefore play a structural role in shaping which brands get cited, not just which brands get named.
Movers & shakers since last refresh
Biggest visibility risers
-
Branch 0% → 38% · rank #0 → #1+38pp
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Adjust 0% → 38% · rank #0 → #2+38pp
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AppsFlyer 0% → 38% · rank #0 → #3+38pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
branch.io
|
38% | 38% | Google AI Mode |
Branch is the only brand matching peak visibility at 37.5 percent while also achieving the highest citation rate of 37.5 percent, more than eight times the category average of 4.4 percent. |
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| 2 |
adjust.com
|
38% | 25% | Google AI Mode |
Adjust reaches 37.5 percent visibility but its citation rate of 25 percent trails Branch by 12.5 points, reflecting strong name recognition that is not fully converted into source-level trust. |
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| 3 |
appsflyer.com
|
38% | 0% | Google AI Mode |
AppsFlyer ties Branch and Adjust on visibility at 37.5 percent but records zero citations, the starkest named-versus-trusted gap among all top-ranked brands in this category. |
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| 4 |
tenjin.com
|
25% | 0% | Google AI Mode |
Tenjin achieves 25 percent visibility with a composite of 17.5 but earns no citations, placing it clearly behind the top three and above a long tail of brands with zero AI presence. |
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| 5 |
singular.net
|
12% | 0% | Google AI Mode |
Singular records the lowest visibility among ranked brands at 12.5 percent, a composite score of 8.8, and zero citations, putting it at the edge of measurable AI presence in this category. |
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| 6 |
adjust.com
|
0% | 25% | Google AI Mode |
| 7 |
kochava.com
|
0% | 0% | Google AI Mode |
| 8 |
airbridge.io
|
0% | 0% | Google AI Mode |
| 9 |
firebase.google.com
|
0% | 0% | Google AI Mode |
| 10 |
amplitude.com
|
0% | 0% | Google AI Mode |
| 11 |
mixpanel.com
|
0% | 0% | Google AI Mode |
| 12 |
clevertap.com
|
0% | 0% | Google AI Mode |
| 13 |
moengage.com
|
0% | 0% | Google AI Mode |
| 14 |
braze.com
|
0% | 0% | Google AI Mode |
| 15 |
appmetrica.yandex.com
|
0% | 0% | Google AI Mode |
| 16 |
remerge.io
|
0% | 0% | Google AI Mode |
| 17 |
useinsider.com
|
0% | 0% | Google AI Mode |
| 18 |
leanplum.com
|
0% | 0% | Google AI Mode |
| 19 |
mmpworldwide.com
|
0% | 0% | Google AI Mode |
| 20 |
singular.net
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on mobile measurement partners, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own mobile measurement partners brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about mobile measurement partners AI visibility
Who leads AI visibility in the mobile measurement partners category?
Branch, Adjust, and AppsFlyer share the highest visibility at 37.5 percent each, but Branch leads overall with the top composite score of 37.5 due to its matching citation rate of 37.5 percent.
Which mobile measurement partner is most cited as a source in AI responses?
Branch has the highest citation rate at 37.5 percent, which is more than eight times the category average of 4.4 percent, making it the most trusted source in AI-generated answers.
What third-party sources does Google AI Mode rely on most for mobile measurement partner research?
The data shows businessofapps.com, reddit.com, g2.com, splitmetrics.com, and youtube.com are among the top cited sources alongside brand-owned domains branch.io and adjust.com.
Are there brands that appear in AI answers but are not cited as sources?
Yes, AppsFlyer and Tenjin both have visibility scores above zero but record zero citations, meaning the AI names them without linking to their content as a reference.
Is any brand cited by AI without appearing visibly in its responses?
Adjust Datascape records zero visibility but a citation rate of 25 percent, indicating the AI draws on adjust.com content as a source without surfacing the Adjust Datascape sub-brand by name.
How concentrated is AI visibility in this category across engines?
All top 10 brands list Google AI Mode as their sole top engine, and 15 of the 20 tracked brands have zero visibility, indicating a highly concentrated and single-engine visibility landscape.