AEO for immigration law firms: AI search visibility ranking
How AI search engines rank immigration law firms by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Immigration law firms helping employers, founders, and individuals with business immigration, visas, compliance, green cards, relocation, and mobility-related legal matters. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When buyers ask AI engines about immigration law firms, BAL stands out as the leader with a visibility score of 62.5%. Other notable firms include Fragomen and Klasko Immigration Law Partners. Their strong presence in AI-generated answers indicates a significant level of recognition and credibility in the industry.
The AI rankings for immigration law firms draw heavily from top-cited sources like bestlawfirms.com and chambers.com. These are prominent aggregator and review sites that compile extensive data on legal practices. Their influence suggests that firms highly visible on these platforms receive more mentions and citations by AI, impacting their ranking.
For buyers, understanding AI engines' reliance on recent reviews and third-party validation is crucial. When choosing from this list, it is advisable to consider the frequency and recency of reviews these firms receive. This reflects not only AI's evaluation of the brand’s topical authority but also its relevance in the immigration law subcategory.
At a glance
What we observed in this category
BAL leads the immigration law firms category with a visibility score of 62.5%, more than 25 percentage points ahead of second-ranked Fragomen at 37.5%. The category average visibility sits at just 6.9%, making BAL's score roughly nine times the average. BAL also recorded a visibility delta of 62.5 points, rising from zero visibility in the prior period to first place overall. This gap is significant because it suggests Google AI Mode has sharply consolidated its top-of-funnel mentions around a single firm rather than distributing coverage evenly.
Wolfsdorf Rosenthal presents the clearest divergence between visibility and citation in the dataset. The firm holds zero visibility yet carries a 50% citation rate, the highest citation figure of any brand in the top five. By contrast, BAL has 62.5% visibility but only a 25% citation rate, matching Fragomen and Klasko despite their far lower visibility scores. This pattern shows that AI Mode is mentioning BAL and Fragomen frequently in responses but is anchoring source links more selectively, with Wolfsdorf being cited from external references rather than appearing as a named answer.
The top cited sources in this category are dominated by third-party ranking and directory platforms: bestlawfirms.com, chambers.com, lawdragon.com, and bcgsearch.com all appear before most firm-owned domains. Only wolfsdorf.com and bal.com appear as direct firm domains in the cited sources list. This indicates Google AI Mode is drawing heavily on independent credentialing sources rather than firm websites when constructing immigration law responses, which explains why brands with strong directory profiles can achieve citation without high visibility.
Movers & shakers since last refresh
Biggest visibility risers
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BAL 0% → 62% · rank #4 → #1+62pp
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Fragomen 12% → 38% · rank #1 → #2+25pp
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Klasko Immigration Law Partners 0% → 12% · rank #6 → #3+12pp
The AEO ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
bal.com
|
62% | 25% | Google AI Mode |
BAL leads with 62.5% visibility, roughly nine times the 6.9% category average, and is one of only two firm domains appearing directly in the top cited sources list. |
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| 2 |
fragomen.com
|
38% | 25% | Google AI Mode |
Fragomen holds 37.5% visibility and a 25% citation rate, matching BAL on citations despite being 25 points lower on visibility, suggesting consistent but narrower AI presence. |
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| 3 |
klaskolaw.com
|
12% | 25% | Google AI Mode |
Klasko sits at 12.5% visibility and 25% citation, equal to fourth-ranked Foster LLP on both metrics, with both firms rising from zero visibility in the prior period. |
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| 4 |
fosterglobal.com
|
12% | 25% | Google AI Mode |
Foster LLP matches Klasko exactly at 12.5% visibility and 25% citation, producing an identical composite score of 16.2, indicating no differentiation between these two firms in AI Mode responses. |
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| 5 |
wolfsdorf.com
|
0% | 50% | Google AI Mode |
Wolfsdorf Rosenthal has zero visibility yet a 50% citation rate, the highest citation figure in the top five, and is the only firm outside BAL with its domain in the cited sources list. |
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| 6 |
visalaw.com
|
12% | 0% | Google AI Mode |
| 7 |
gtlaw.com
|
0% | 12% | Google AI Mode |
| 8 |
mayerbrown.com
|
0% | 12% | Google AI Mode |
| 9 |
seyfarth.com
|
0% | 0% | Google AI Mode |
| 10 |
jacksonlewis.com
|
0% | 0% | Google AI Mode |
| 11 |
ogletree.com
|
0% | 0% | Google AI Mode |
| 12 |
millermayer.com
|
0% | 0% | Google AI Mode |
| 13 |
fisherphillips.com
|
0% | 0% | Google AI Mode |
| 14 |
eiglaw.com
|
0% | 0% | Google AI Mode |
| 15 |
immigration.net
|
0% | 0% | Google AI Mode |
| 16 |
maggio-kattar.com
|
0% | 0% | Google AI Mode |
| 17 |
pillsburylaw.com
|
0% | 0% | Google AI Mode |
| 18 |
dentons.com
|
0% | 0% | Google AI Mode |
| 19 |
morganlewis.com
|
0% | 0% | Google AI Mode |
| 20 |
lauradevine.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on immigration law firms, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this AEO ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
AEO rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →
Run an AEO audit on your own immigration law firms brand
The brands above were curated from public market-leader lists. Want the same answer engine optimisation measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about AEO for immigration law firms
Who leads AI visibility in the immigration law firms category?
BAL leads with 62.5% visibility, more than 25 percentage points ahead of second-placed Fragomen at 37.5%. The category average is only 6.9%, making BAL's position a significant outlier.
Which immigration law firm has the highest citation rate in Google AI Mode?
Wolfsdorf Rosenthal holds the highest citation rate at 50%, despite having zero visibility. This is double the citation rate of BAL, Fragomen, Klasko, and Foster LLP, each of which sits at 25%.
What sources does Google AI Mode anchor on most for immigration law research?
The top cited sources are third-party directories and ranking platforms including bestlawfirms.com, chambers.com, lawdragon.com, and bcgsearch.com. Only wolfsdorf.com and bal.com appear as direct firm-owned domains in the cited sources list.
Which immigration law firms showed the biggest visibility gains in the latest period?
BAL rose from zero to 62.5% visibility, a delta of 62.5 points, while Fragomen gained 25 points moving from 12.5% to 37.5%. Klasko also moved from zero to 12.5%, rising three places in the rankings.
How concentrated is AI visibility in this category?
Visibility is highly concentrated: BAL and Fragomen together hold 100 percentage points of visibility while the remaining eight tracked firms in the top ten collectively hold only 37.5 points. Six of the top ten firms have zero visibility.
Can an immigration law firm achieve AI citations without appearing in AI-generated answers?
Yes. Wolfsdorf Rosenthal demonstrates this with a 50% citation rate and zero visibility, meaning its domain is linked as a source in AI responses without the firm being named in the answer text.