Identity threat detection and response software: AI search visibility ranking (2026)
How AI search engines rank identity threat detection and response software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Identity threat detection and response tools used to uncover compromised accounts, lateral movement, privilege abuse, and identity-centric attack paths. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Refreshed Jun 13, 2026Download this ranking as a PDF
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At a glance
What we observed in this categoryauto-generated
Okta holds the dominant position in AI visibility for identity threat detection and response software, scoring 25.0% visibility against a category average of just 1.9%. Proofpoint sits second at 12.5% visibility. The gap between Okta and the rest of the top 5 is stark: every brand ranked 3 through 10 records zero visibility. This concentration means Google AI Mode is surfacing only two brands consistently in narrative responses, leaving the majority of the 20-brand category effectively invisible.
A clear divergence exists between being named in AI responses and being cited as a source. Okta and Proofpoint both hold positive visibility scores yet carry 0.0% citation rates. Conversely, CrowdStrike Falcon Identity Protection, Silverfort, and Semperis each hold 0.0% visibility but 12.5% citation rates. This means those three brands are referenced as sources by the AI but not named in direct recommendations, a meaningful distinction for buyers and analysts assessing brand trust signals.
The top cited sources for this category include gartner.com, reddit.com, huntress.com, delinea.com, and netwrix.com, alongside vendor-owned domains like silverfort.com. Google AI Mode is the sole engine surfacing all ranked brands in this audit, with no multi-engine diversification visible in the data. The presence of reddit.com and huntress.com among top cited sources suggests the AI is anchoring on practitioner-level and community content rather than solely on vendor or analyst material.
Movers & shakers since last refresh
Biggest visibility risers
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Okta 0% → 25% · rank #0 → #1+25pp
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Proofpoint 0% → 12% · rank #0 → #2+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
okta.com
|
25% | 0% | Google AI Mode |
Okta leads the category at 25.0% visibility, more than 13 times the 1.9% category average, yet records 0.0% citation rate, meaning it is named but not sourced. |
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| 2 |
proofpoint.com
|
12% | 0% | Google AI Mode |
Proofpoint sits second at 12.5% visibility with a 0.0% citation rate, holding a clear gap over every other brand outside Okta but mirroring the same zero-citation pattern. |
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| 3 |
crowdstrike.com
|
0% | 12% | Google AI Mode |
CrowdStrike Falcon Identity Protection records 0.0% visibility but a 12.5% citation rate, placing it in a citation-only role with no direct named mentions in AI responses. |
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| 4 |
silverfort.com
|
0% | 12% | Google AI Mode |
Silverfort matches CrowdStrike at 0.0% visibility and 12.5% citation rate, and is also one of the few vendor domains appearing directly in the category's top cited sources list. |
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| 5 |
semperis.com
|
0% | 12% | Google AI Mode |
Semperis ties ranks 3 and 4 with a composite score of 3.8 and a 12.5% citation rate, earning source-level trust from the AI despite zero visibility in named responses. |
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| 6 |
microsoft.com
|
0% | 0% | Google AI Mode |
| 7 |
duo.com
|
0% | 0% | Google AI Mode |
| 8 |
paloaltonetworks.com
|
0% | 0% | Google AI Mode |
| 9 |
sentinelone.com
|
0% | 0% | Google AI Mode |
| 10 |
ibm.com
|
0% | 0% | Google AI Mode |
| 11 |
cyberark.com
|
0% | 0% | Google AI Mode |
| 12 |
sailpoint.com
|
0% | 0% | Google AI Mode |
| 13 |
saviynt.com
|
0% | 0% | Google AI Mode |
| 14 |
beyondtrust.com
|
0% | 0% | Google AI Mode |
| 15 |
varonis.com
|
0% | 0% | Google AI Mode |
| 16 |
permiso.io
|
0% | 0% | Google AI Mode |
| 17 |
blinkops.com
|
0% | 0% | Google AI Mode |
| 18 |
exabeam.com
|
0% | 0% | Google AI Mode |
| 19 |
rapid7.com
|
0% | 0% | Google AI Mode |
| 20 |
oneidentity.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on identity threat detection and response software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own identity threat detection and response software brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about identity threat detection and response software AI visibility
Who leads AI visibility in identity threat detection and response software?
Okta leads with 25.0% visibility, well ahead of Proofpoint at 12.5%. Every other brand in the category records 0.0% visibility in Google AI Mode.
What sources does Google AI Mode cite most for identity threat detection and response research?
The top cited sources include gartner.com, huntress.com, reddit.com, delinea.com, netwrix.com, guardz.com, sophos.com, and silverfort.com, indicating a mix of analyst, vendor, and practitioner community content.
Which brands are cited by AI but not named in responses?
CrowdStrike Falcon Identity Protection, Silverfort, and Semperis each hold 12.5% citation rates but 0.0% visibility, meaning the AI uses them as sources without surfacing them in direct brand recommendations.
How concentrated is AI visibility in this category?
Visibility is highly concentrated: only two of 20 brands appear in AI responses at all, and the category average visibility sits at just 1.9%, reflecting very limited overall AI coverage.
Do any major enterprise brands like Microsoft or IBM appear in AI responses for this category?
No. Microsoft Defender for Identity, IBM Verify, Cisco Duo, Palo Alto Networks, and SentinelOne Singularity Identity all record 0.0% visibility and 0.0% citation rate in this audit.
Which AI engine is driving visibility in this category?
Google AI Mode is the only engine recorded across all ranked brands in this audit, with no other engine contributing to visibility or citation scores for any brand in the dataset.