Hotels in Seattle: AI search visibility ranking (2026)
How AI search engines rank hotels in seattle by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Hotels serving Seattle travellers across Downtown, Pike Place, South Lake Union, and waterfront districts with urban leisure and business stays. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Refreshed Jun 15, 2026Download this ranking as a PDF
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At a glance
What we observed in this categoryauto-generated
The Edgewater Hotel and Inn at the Market share the top rank with identical visibility scores of 50.0%, placing them 25 percentage points above the next tier of brands including Four Seasons, Fairmont Olympic, and five others all sitting at 25.0%. The category average visibility is just 16.2%, meaning the two leaders are appearing at more than three times the average rate. This gap is significant because it signals a two-brand dominance pattern that leaves most of the 20-brand field with limited AI exposure.
A clear divergence exists between which brands appear in AI responses and which brands get cited as sources. The Edgewater Hotel and Inn at the Market both hold 50.0% visibility but carry 0.0% citation rates. Four Seasons Hotel Seattle is the only brand in the top 10 with any citation activity, at 12.5%, despite sitting at rank 3 with 25.0% visibility. This means Four Seasons is the only brand in this category that AI Mode currently treats as both a named subject and a trusted reference source.
Google AI Mode is the top engine for every brand in this dataset, indicating the audit is concentrated on a single engine. Among cited external sources, google.com and reddit.com appear at the top of the source list, followed by editorial outlets such as cntraveler.com and travel aggregators including booking.com and skyscanner.com. The presence of press.fourseasons.com as a cited source aligns directly with Four Seasons being the only brand recording a non-zero citation rate, suggesting its owned press content is contributing to that citation signal.
Movers & shakers since last refresh
Biggest visibility risers
-
The Edgewater Hotel 0% → 50% · rank #0 → #1+50pp
-
Inn at the Market 0% → 50% · rank #0 → #2+50pp
-
Four Seasons Hotel Seattle 0% → 25% · rank #0 → #3+25pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
edgewaterhotel.com
|
50% | 0% | Google AI Mode |
The Edgewater Hotel leads with 50.0% visibility, more than three times the 16.2% category average, but records 0.0% citations, meaning AI names it without sourcing it. |
||||
| 2 |
innatthemarket.com
|
50% | 0% | Google AI Mode |
Inn at the Market matches The Edgewater Hotel exactly at 50.0% visibility and 0.0% citations, sharing the top composite score of 35.0 with its co-leader. |
||||
| 3 |
fourseasons.com
|
25% | 12% | Google AI Mode |
Four Seasons Hotel Seattle is the only top-10 brand with a non-zero citation rate of 12.5%, giving it a composite score of 21.2 despite visibility of just 25.0%. |
||||
| 4 |
fairmont.com
|
25% | 0% | Google AI Mode |
Fairmont Olympic Hotel sits at 25.0% visibility and 0.0% citations, matching four other brands at rank 4 through 9 with an identical composite score of 17.5. |
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| 5 |
lottehotelseattle.com
|
25% | 0% | Google AI Mode |
Lotte Hotel Seattle holds 25.0% visibility and 0.0% citations, indistinguishable in composite score from Fairmont Olympic, Hyatt Regency, Hotel Sorrento, The Paramount, and Seattle Marriott Waterfront. |
||||
| 6 |
hyatt.com
|
25% | 0% | Google AI Mode |
| 7 |
hotelsorrento.com
|
25% | 0% | Google AI Mode |
| 8 |
paramounthotelseattle.com
|
25% | 0% | Google AI Mode |
| 9 |
marriott.com
|
25% | 0% | Google AI Mode |
| 10 |
hyatt.com
|
12% | 0% | Google AI Mode |
| 11 |
sonesta.com
|
12% | 0% | Google AI Mode |
| 12 |
citizenm.com
|
12% | 0% | Google AI Mode |
| 13 |
statehotel.com
|
12% | 0% | Google AI Mode |
| 14 |
hoteltheodore.com
|
0% | 0% | Google AI Mode |
| 15 |
ihg.com
|
0% | 0% | Google AI Mode |
| 16 |
hyatt.com
|
0% | 0% | Google AI Mode |
| 17 |
marriott.com
|
0% | 0% | Google AI Mode |
| 18 |
marriott.com
|
0% | 0% | Google AI Mode |
| 19 |
marriott.com
|
0% | 0% | Google AI Mode |
| 20 |
astrahotelseattle.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on hotels in seattle, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own hotels in seattle brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about hotels in seattle AI visibility
Who leads AI visibility in Hotels in Seattle?
The Edgewater Hotel and Inn at the Market share the top position, both at 50.0% visibility and a composite score of 35.0, which is well above every other brand in the category.
Which brand gets cited most by AI in the Hotels in Seattle category?
Four Seasons Hotel Seattle is the only brand in the top 10 with any citation activity, recording a 12.5% citation rate against a category average of just 0.6%.
What sources does AI cite most for Hotels in Seattle research?
The top cited sources in this category are google.com, reddit.com, cntraveler.com, booking.com, and skyscanner.com, alongside press.fourseasons.com which correlates with Four Seasons being the sole cited brand.
How does the category average visibility compare to the leading brands?
The category average visibility is 16.2%, while the two top-ranked brands both sit at 50.0%, meaning they appear at more than three times the average frequency in AI responses.
Is there a brand that appears frequently in AI answers but is not trusted as a source?
Yes, both The Edgewater Hotel and Inn at the Market reach 50.0% visibility while holding 0.0% citation rates, indicating AI mentions them but does not source content from their domains.
Which engine dominates AI visibility for Hotels in Seattle?
Google AI Mode is the top engine for every single brand tracked in this audit, meaning the entire visibility landscape for this category is currently driven by one engine.