Family lawyers in Northern Beaches: AI search visibility ranking (2026)
How AI search engines rank family lawyers in northern beaches by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Family law firms serving Northern Beaches clients with divorce, parenting disputes, property settlements, domestic violence matters, and complex family law work across Sydney's Northern Beaches. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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At a glance
What we observed in this categoryauto-generated
Watts McCray Lawyers holds the only meaningful AI visibility score in this category, at 25.0% visibility and a composite score of 17.5, against a category average of just 1.2%. Every other brand in the top 10 records 0.0% visibility. That gap is not marginal. It means Google AI Mode is surfacing Watts McCray in roughly one in four relevant responses while ignoring all direct competitors by name in the visibility dimension entirely.
Australian Family Lawyers presents the clearest divergence between visibility and citation in this dataset. It records 0.0% visibility but 12.5% citation, meaning Google AI Mode references or links to it as a source without naming it as a recommended brand. Watts McCray shows the inverse pattern, 25.0% visibility but 0.0% citation. These two brands occupy opposite ends of the named-versus-trusted split, and no other brand achieves either signal above zero.
The top cited sources list anchors heavily on google.com and youtube.com, suggesting AI Mode is pulling from high-authority general platforms rather than specialist local directories. Among legal-specific domains, doolancallaghan.com.au and australianfamilylawyers.com.au appear alongside US-based domains like dfw-lawyer.com and hudsonfamilylaw.com. This mix of local and international legal content implies the AI is not restricting sourcing to Northern Beaches-specific or even Australian-only properties when constructing responses.
Movers & shakers since last refresh
Biggest visibility risers
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Watts McCray Lawyers 0% → 25% · rank #0 → #1+25pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
wattsmccray.com.au
|
25% | 0% | Google AI Mode |
Watts McCray leads with 25.0% visibility and a composite score of 17.5, more than 14 times the category average visibility of 1.2%, with no citation presence recorded. |
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| 2 |
australianfamilylawyers.com.au
|
0% | 12% | Google AI Mode |
Australian Family Lawyers achieves 12.5% citation against 0.0% visibility, making it the only brand cited as a source without receiving any named brand mentions in AI responses. |
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| 3 |
justicefamilylawyers.com.au
|
0% | 0% | Google AI Mode |
Justice Family Lawyers sits at rank 3 with a composite score of 0.0, recording no visibility and no citation, leaving it statistically indistinguishable from ranks 4 through 10. |
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| 4 |
collectivefamilylaw.com.au
|
0% | 0% | Google AI Mode |
Collective Family Law Group holds rank 4 with zero visibility and zero citation, matching the flat profile shared by six other brands in the top 10 of this category. |
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| 5 |
berryfamilylaw.com.au
|
0% | 0% | Google AI Mode |
Berry Family Law records 0.0% on both visibility and citation metrics, placing it among the majority of tracked brands that have not yet registered any signal in Google AI Mode. |
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| 6 |
aylwardgame.com.au
|
0% | 0% | Google AI Mode |
| 7 |
owenhodge.com.au
|
0% | 0% | Google AI Mode |
| 8 |
phelanfamilylaw.com.au
|
0% | 0% | Google AI Mode |
| 9 |
advancefamilylaw.com.au
|
0% | 0% | Google AI Mode |
| 10 |
fortefamilylawyers.com.au
|
0% | 0% | Google AI Mode |
| 11 |
nicholeslaw.com.au
|
0% | 0% | Google AI Mode |
| 12 |
blackwoodfamilylaw.com.au
|
0% | 0% | Google AI Mode |
| 13 |
pentanastanton.com.au
|
0% | 0% | Google AI Mode |
| 14 |
kennedypartners.com.au
|
0% | 0% | Google AI Mode |
| 15 |
petervanbergen.com.au
|
0% | 0% | Google AI Mode |
| 16 |
withnallco.com.au
|
0% | 0% | Google AI Mode |
| 17 |
avokahlegal.com.au
|
0% | 0% | Google AI Mode |
| 18 |
emfl.com.au
|
0% | 0% | Google AI Mode |
| 19 |
pottslawyers.com.au
|
0% | 0% | Google AI Mode |
| 20 |
northfamilylaw.com.au
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on family lawyers in northern beaches, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own family lawyers in northern beaches brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about family lawyers in northern beaches AI visibility
Who leads AI visibility in the Family lawyers in Northern Beaches category?
Watts McCray Lawyers leads with 25.0% visibility and a composite score of 17.5. No other brand in the top 10 records any visibility score above zero.
What sources does Google AI Mode cite most for family lawyer research in Northern Beaches?
The top cited sources are google.com and youtube.com, followed by doolancallaghan.com.au and australianfamilylawyers.com.au, with several US-based legal domains also appearing in the citation mix.
Is there a brand that gets cited by AI but not named as a recommended provider?
Yes. Australian Family Lawyers records 12.5% citation but 0.0% visibility, meaning AI Mode uses its content as a source without surfacing the brand as a named recommendation.
How concentrated is AI visibility across brands in this category?
Visibility is highly concentrated. Watts McCray holds all measurable visibility at 25.0%, while 18 of the 20 tracked brands record 0.0%, against a category average of just 1.2%.
Which engine is driving AI visibility for this category?
Google AI Mode is the sole engine recorded across all top 10 brands in this audit, with no other engine contributing to any brand's visibility or citation score.
Has any brand shown recent momentum in AI visibility for this category?
Watts McCray Lawyers is the only brand listed as a visibility riser, moving from 0.0% to 25.0% visibility in the current audit period with a delta of 25.0 percentage points.