AI Visibility Rankings · Analytics

Embedded analytics software: AI search visibility ranking (2026)

How AI search engines rank embedded analytics software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Analytics platforms used to embed dashboards, reports, and data exploration directly into software products and customer portals. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →

Refreshed Jun 13, 2026

13%

Avg visibility across category

Avg citation rate

20/20

Brands successfully audited

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At a glance

Category leader Mode 50% visibility · named in 4 of 8 AI answers

Most cited brand Domo 62% citation rate · the AI's most-trusted source brand in embedded analytics software

Top cited domain reddit.com Referenced by AI across the embedded analytics software query set — the highest-leverage PR target in this category

Visibility spread 50pp Gap between top and bottom of the ranking · 10 brands at 0% (invisible to the AI)

What we observed in this categoryauto-generated

Mode leads the embedded analytics software category with 50% visibility, nearly 13 points above the next competitors Tableau and Sigma, both at 37.5%. The category average sits at just 13.1%, meaning the top three brands collectively dominate a fragmented field. Mode, Tableau, and Sigma are all new entrants to this ranking, having risen from zero visibility in the previous period, which signals a rapid reshaping of how Google AI Mode surfaces brands in this category.

The most striking divergence in this data is Domo's position. Domo holds zero visibility yet records a 62.5% citation rate, the highest in the category by a wide margin against the 3.8% average. This means Domo's domain appears as a trusted source in AI-generated answers without Domo itself being named as a recommended product. ThoughtSpot is the only brand where visibility and citation scores both appear, each at 12.5%, making it the sole brand achieving balance across both metrics.

Google AI Mode is the top engine for every brand in this dataset, suggesting the audit is predominantly capturing responses from that single surface. Among cited sources, reddit.com and domo.com appear at the top, with gartner.com and gooddata.ai also featuring. The presence of reddit.com as a primary cited source indicates the AI is drawing on community discussion rather than vendor or analyst content alone when constructing answers in this category.

Movers & shakers since last refresh

Biggest visibility risers

Mode 0% → 50% · rank #0 → #1
+50pp
Tableau 0% → 38% · rank #0 → #2
+38pp
Sigma 0% → 38% · rank #0 → #3
+38pp

The ranking

#	Brand	Visibility	Citation	Top engine
1	Mode mode.com	50%	0%	Google AI Mode
Mode leads with 50% visibility, nearly 3.8 times the category average of 13.1%, but holds a 0% citation rate, meaning it is named but never sourced.
2	Tableau tableau.com	38%	0%	Google AI Mode
Tableau sits joint second with Sigma at 37.5% visibility and a 0% citation rate, well above the 13.1% category average but absent from all cited sources.
3	Sigma sigmacomputing.com	38%	0%	Google AI Mode
Sigma matches Tableau exactly at 37.5% visibility and 0% citations, sharing second place with identical composite scores of 26.2 against the category average.
4	Domo domo.com	0%	62%	Google AI Mode
Domo is the category's citation outlier, recording 0% visibility yet a 62.5% citation rate, more than 16 times the 3.8% category average citation score.
5	Looker looker.com	25%	0%	Google AI Mode
Looker achieves 25% visibility and a 0% citation rate, placing it level with Sisense, Metabase, and Explo despite its stronger general brand recognition.
6	Sisense sisense.com	25%	0%	Google AI Mode
7	Metabase metabase.com	25%	0%	Google AI Mode
8	Explo explo.co	25%	0%	Google AI Mode
9	ThoughtSpot thoughtspot.com	12%	12%	Google AI Mode
10	Power BI powerbi.microsoft.com	12%	0%	Google AI Mode
11	GoodData gooddata.com	12%	0%	Google AI Mode
12	Qlik qlik.com	0%	0%	Google AI Mode
13	Amazon QuickSight aws.amazon.com	0%	0%	Google AI Mode
14	Apache Superset superset.apache.org	0%	0%	Google AI Mode
15	Luzmo luzmo.com	0%	0%	Google AI Mode
16	Reveal revealbi.io	0%	0%	Google AI Mode
17	Toucan toucantoco.com	0%	0%	Google AI Mode
18	Bold BI boldbi.com	0%	0%	Google AI Mode
19	Logi Symphony logianalytics.com	0%	0%	Google AI Mode
20	Holistics holistics.io	0%	0%	Google AI Mode

Sources AI engines trust in this category

Across the 8 buyer-intent queries we ran on embedded analytics software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.

reddit.comdomo.comyoutube.comembeddable.comstrategy.comqrvey.comgooddata.aigartner.com

How to read this ranking

Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.

Visibility = being named

A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.

Citation rate = being trusted

Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.

Top engine differs by brand

The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.

Rankings move month to month

AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.

Get your own embedded analytics software brand audited

The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.

Audit your embedded analytics software brand → Browse all rankings Methodology →

Frequently asked about embedded analytics software AI visibility

Who leads AI visibility in embedded analytics software?

Mode leads with 50% visibility in Google AI Mode, followed by Tableau and Sigma both at 37.5%. All three rose from zero visibility in the prior period.

Which brand is cited most often by AI in the embedded analytics category?

Domo's domain is cited in 62.5% of responses, the highest citation rate in the category, even though Domo records 0% visibility as a named product recommendation.

What sources does AI cite most for embedded analytics research?

The top cited sources are reddit.com and domo.com, followed by youtube.com, embeddable.com, gartner.com, and gooddata.ai, suggesting a mix of community, vendor, and analyst content.

Is there any brand that achieves both strong visibility and citation in this category?

ThoughtSpot is the only brand with non-zero scores in both metrics, at 12.5% visibility and 12.5% citation rate, though both figures remain below the category leaders.

How fragmented is AI visibility across embedded analytics vendors?

The category average visibility is just 13.1% across 20 brands, indicating high concentration at the top and very low AI presence for most vendors in the space.

Which AI engine dominates coverage in the embedded analytics software category?

Google AI Mode is the top engine for every brand in the dataset, meaning the audit data reflects responses almost entirely from that single AI surface.