Electricians in North Brisbane: AI search visibility ranking (2026)
How AI search engines rank electricians in north brisbane by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Electrical contractors serving North Brisbane homes and businesses with emergency callouts, rewiring, lighting, switchboards, smoke alarms, EV chargers, and ongoing maintenance across North Brisbane. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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At a glance
What we observed in this categoryauto-generated
Static Electrics holds rank 1 with a visibility score of 12.5%, which is more than 20 times the category average of 0.6%. Every other brand in the top 10, including national franchises O'Brien Electrical, Jim's Electrical, and Mr Emergency, sits at exactly 0.0% visibility. This gap is not marginal. It means Google AI Mode is surfacing one brand in nearly every relevant response while ignoring all recognised competitors, creating a winner-takes-all dynamic at the top of the category.
The divergence between visibility and citation is striking across the entire category. Static Electrics has 12.5% visibility but 0.0% citation, meaning it is named in AI responses but its domain is not being linked or sourced. The category average citation rate is also 0.0%. No brand in the top 10 is earning trusted source status in AI answers. Being named and being cited are two separate outcomes here, and currently no brand achieves the second.
The cited sources Google AI Mode anchors on in this category are not the ranked brand domains. The top cited sources include google.com, hipages.com.au, reddit.com, and facebook.com, alongside smaller local operators like connexelectrical.com.au, northlakeselectrical.com, and latchedelectricalsolutions.com.au. This pattern suggests the AI is pulling authoritative content from aggregator platforms and community forums rather than individual brand websites, and that smaller local sites with strong on-page signals are outperforming larger franchise brands as citation sources.
Movers & shakers since last refresh
Biggest visibility risers
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Static Electrics 0% → 12% · rank #0 → #1+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
staticelectrics.com.au
|
12% | 0% | Google AI Mode |
Static Electrics is the only brand with measurable AI visibility at 12.5%, more than 20 times the 0.6% category average, but earns zero citations despite this presence. |
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| 2 |
obrienelectrical.com.au
|
0% | 0% | Google AI Mode |
12pp behind the leader on visibility but with a similar citation rate (0% vs 0%) — closer to being the AI's trusted source than its top recommendation. |
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| 3 |
jimselectrical.com.au
|
0% | 0% | Google AI Mode |
Third tier at 0% visibility. Roughly tracks the category average on citation rate (0% vs 0% average). |
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| 4 |
metropolitanelectrical.com.au
|
0% | 0% | Google AI Mode |
Metropolitan Electrical Contractors records 0.0% on both visibility and citation, performing identically to the majority of the top 10 and well below the sole category leader. |
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| 5 |
mremergency.com.au
|
0% | 0% | Google AI Mode |
Mr Emergency, despite operating as a 24-hour emergency service brand, shows 0.0% visibility and 0.0% citation, with no differentiation from peers in AI Mode outputs. |
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| 6 |
servicetoday.com.au
|
0% | 0% | Google AI Mode |
| 7 |
fallons.com.au
|
0% | 0% | Google AI Mode |
| 8 |
upsidedown.com.au
|
0% | 0% | Google AI Mode |
| 9 |
kennerelectrics.com.au
|
0% | 0% | Google AI Mode |
| 10 |
reactiveplumbingandelectrical.com.au
|
0% | 0% | Google AI Mode |
| 11 |
oncallelectrical.com.au
|
0% | 0% | Google AI Mode |
| 12 |
localheroes.com.au
|
0% | 0% | Google AI Mode |
| 13 |
platinumelectricians.com.au
|
0% | 0% | Google AI Mode |
| 14 |
laserelectrical.com.au
|
0% | 0% | Google AI Mode |
| 15 |
hiltonelectrical.com.au
|
0% | 0% | Google AI Mode |
| 16 |
dlhelectrical.com.au
|
0% | 0% | Google AI Mode |
| 17 |
expertelectrical.com.au
|
0% | 0% | Google AI Mode |
| 18 |
thelocalelectrician.com.au
|
0% | 0% | Google AI Mode |
| 19 |
leadingedgeelectrical.com.au
|
0% | 0% | Google AI Mode |
| 20 |
mchelectrical.com.au
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on electricians in north brisbane, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own electricians in north brisbane brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about electricians in north brisbane AI visibility
Who leads AI visibility in Electricians in North Brisbane?
Static Electrics leads with 12.5% visibility, which is the only non-zero score in the category. Every other ranked brand sits at 0.0%.
What sources does Google AI Mode cite most for Electricians in North Brisbane research?
The top cited sources are google.com, hipages.com.au, reddit.com, facebook.com, and several smaller local operator sites including connexelectrical.com.au and northlakeselectrical.com. No top-10 ranked brand domain appears in the cited source list.
Are any brands in this category earning both visibility and citation from Google AI Mode?
No. The category average citation rate is 0.0%, and even Static Electrics, the only brand with visibility, records 0.0% citation. Being named and being cited are not yet happening simultaneously for any brand.
How concentrated is AI visibility in this category?
Visibility is highly concentrated. Static Electrics holds all measurable visibility at 12.5%, while 19 other brands share the remaining near-zero fraction, giving the category an average visibility of just 0.6%.
Do national franchise brands perform better than local operators in AI Mode for this category?
No. National franchises including O'Brien Electrical, Jim's Electrical, and Mr Emergency all record 0.0% visibility, while smaller local domains like northlakeselectrical.com and latchedelectricalsolutions.com.au appear as cited sources in AI responses.
Has any brand significantly improved its AI visibility recently in this category?
Static Electrics is the only recorded visibility riser, moving from 0.0% to 12.5% visibility in the most recent period. No brands are recorded as visibility fallers.