Dermatologists in Perth: AI search visibility ranking (2026)
How AI search engines rank dermatologists in perth by visibility and citations. 6 providers measured monthly across Google AI Mode: which providers the AI names in answers, which domains it cites as sources, and how the leaders compare. Dermatology practices serving Perth patients with medical dermatology, skin cancer checks, acne and eczema treatment, cosmetic dermatology, and laser care. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Download this ranking as a PDF
We'll email it to you. One-off send — no list, no follow-up, no surprise marketing.
When asking AI engines about Dermatologists in Perth, Perth Skin Specialists emerges as the leader, garnering 25% visibility. Other notable names frequently mentioned include Perth Dermatology Clinic and DermCo. Finding a service provider is simplified by focusing on the leader, as Perth Skin Specialists consistently appears in responses.
Rankings are influenced by data sourced primarily from well-known platforms like google.com and shadeskin.com.au. These are often aggregator or review sites, which means the rankings are shaped by aggregated user reviews and industry feedback, reflecting a broad consensus on the top dermatology services in Perth.
For buyers, this page offers an AI-curated shortlist based on recent reviews and third-party validation. When choosing, consider AI engines' preference for providers with a robust online presence and a track record in specific dermatology subcategories. Look for those with high visibility and frequent mentions, as it indicates trust and expertise in the field.
At a glance
What we observed in this category
Perth Skin Specialists holds the only meaningful AI presence in this category, with a visibility score of 25.0% and a composite score of 17.5, against a category average visibility of just 4.2%. The next closest brand, Perth Dermatology Clinic, scores a composite of only 3.8, and every other tracked brand sits at zero. That gap is not marginal. It means Google AI Mode is effectively surfacing one brand in roughly three out of four responses where it mentions any brand at all.
A notable divergence exists between being named and being cited. Perth Skin Specialists holds all the visibility but carries a citation rate of 0.0%, while Perth Dermatology Clinic has zero visibility yet a citation rate of 12.5%. This means Google AI Mode references Perth Dermatology Clinic as a source without describing or recommending it, while Perth Skin Specialists is described without being linked. The two signals are pointing in opposite directions for these two brands.
The top cited sources in this category are not the tracked clinic domains. Google AI Mode anchors on google.com, shadeskin.com.au, instagram.com, skincheckwa.com.au, and skinhubperth.com.au, among others. None of the six audited brands appear in that cited sources list, which explains the near-zero citation rates across the board. The AI is drawing information from third-party directories, aggregators, and social platforms rather than the clinic websites themselves.
Movers & shakers since last refresh
Biggest visibility risers
-
Perth Skin Specialists 12% → 25% · rank #1 → #1+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
perthskinspecialists.com.au
|
25% | 0% | Google AI Mode |
Perth Skin Specialists leads with 25.0% visibility, almost six times the 4.2% category average, but its 0.0% citation rate means Google AI Mode names it without linking to it. |
||||
| 2 |
perthdermatologyclinic.com.au
|
0% | 12% | Google AI Mode |
Perth Dermatology Clinic has zero visibility yet a 12.5% citation rate, the inverse of the category leader and the only brand being used as a source by Google AI Mode. |
||||
| 3 |
dermco.com.au
|
0% | 0% | Google AI Mode |
DermCo sits at rank three but records 0.0% on both visibility and citation, giving it a composite score of zero and no measurable presence in Google AI Mode responses. |
||||
| 4 |
wadermatology.com.au
|
0% | 0% | Google AI Mode |
WA Dermatology shares the same zero composite score as ranks three, five, and six, indicating Google AI Mode draws no description or citation signal from its domain. |
||||
| 5 |
subiacodermatology.com.au
|
0% | 0% | Google AI Mode |
Subiaco Dermatology records no visibility and no citations, placing it in a group of four brands that are entirely absent from Google AI Mode outputs in this category. |
||||
| 6 |
westsidedermatology.com.au
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on dermatologists in perth, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →
Get your own dermatologists in perth brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about dermatologists in perth AI visibility
Who leads AI visibility in the Dermatologists in Perth category?
Perth Skin Specialists leads with 25.0% visibility and a composite score of 17.5, far ahead of Perth Dermatology Clinic at 3.8 and four brands at zero.
What sources does Google AI Mode cite most for Dermatologists in Perth research?
The top cited sources are google.com, shadeskin.com.au, instagram.com, skincheckwa.com.au, and skinhubperth.com.au. None of the six audited clinic domains appear in this cited sources list.
Is there a brand being cited but not described by Google AI Mode in this category?
Yes. Perth Dermatology Clinic has a 12.5% citation rate but 0.0% visibility, meaning the AI references its domain as a source without surfacing it in descriptive or recommendation responses.
How does Perth Skin Specialists visibility compare to the category average?
Perth Skin Specialists is at 25.0% visibility against a category average of 4.2%, roughly six times the average, and it also doubled its own previous visibility from 12.5%.
Are any of the audited brands also appearing in the top cited sources list?
No. All eight top cited sources are third-party domains. None of the six audited brand domains appear among them, which correlates with the near-zero citation rates across the category.
How concentrated is AI visibility in this category?
Visibility is highly concentrated. One brand holds 25.0%, four brands hold 0.0%, and the sixth holds only a citation signal with no visibility, making this a near-monopoly landscape in Google AI Mode.