Database backup software: AI search visibility ranking (2026)
How AI search engines rank database backup software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Database backup software used to protect mission-critical data, automate recovery points, and support high-availability database operations. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Refreshed Jun 15, 2026Download this ranking as a PDF
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At a glance
What we observed in this categoryauto-generated
Idera leads the database backup software category with a visibility score of 50.0%, which is nearly double that of second-placed Acronis at 25.0%, and roughly nine times the category average of 5.6%. That gap is significant because it means Google AI Mode is surfacing Idera in half of all relevant queries while most competitors, including well-known names like Rubrik, Cohesity, and Commvault, record 0.0% visibility. The concentration of AI presence in one brand creates a lopsided landscape where the leader enjoys outsized narrative control.
The split between visibility and citation reveals a trust divergence worth noting. Idera holds the top visibility rank but carries a 0.0% citation rate, meaning Google AI Mode names it without linking to it as a source. Acronis and HYCU both score 37.5% on citations despite lower visibility figures of 25.0% and 12.5% respectively, indicating the AI treats their domains as credible reference material. Veeam and Percona mirror Idera's pattern, appearing in responses but earning zero citations, which suggests they are mentioned descriptively rather than sourced directly.
The top cited sources in this category include reddit.com, acronis.com, hycu.com, youtube.com, and pcmag.com, alongside more specialist outlets like codingsight.com and experte.com. The presence of reddit.com and youtube.com at the top of that list suggests Google AI Mode is anchoring on community discussion and video content rather than vendor documentation alone. Every brand in the top five lists Google AI Mode as its top engine, confirming that Bing, Perplexity, and other engines are not material contributors to AI visibility in this category at present.
Movers & shakers since last refresh
Biggest visibility risers
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Idera 0% → 50% · rank #0 → #1+50pp
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Acronis 0% → 25% · rank #0 → #2+25pp
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HYCU 0% → 12% · rank #0 → #3+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
idera.com
|
50% | 0% | Google AI Mode |
Idera leads with 50.0% visibility, nearly nine times the 5.6% category average, but its 0.0% citation rate means it is named without being sourced by Google AI Mode. |
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| 2 |
acronis.com
|
25% | 38% | Google AI Mode |
Acronis sits at 25.0% visibility and 37.5% citation, the highest citation rate in the top five, making its domain one of two that Google AI Mode actively references as a source. |
||||
| 3 |
hycu.com
|
12% | 38% | Google AI Mode |
HYCU matches Acronis on citation rate at 37.5% despite only 12.5% visibility, meaning when it appears in AI responses it is far more likely to be cited than Idera or Veeam. |
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| 4 |
veeam.com
|
12% | 0% | Google AI Mode |
Veeam registers 12.5% visibility but 0.0% citations, placing it alongside Percona as a brand that surfaces in AI narratives without its domain being treated as a reference source. |
||||
| 5 |
percona.com
|
12% | 0% | Google AI Mode |
Percona shares Veeam's profile exactly, with 12.5% visibility and 0.0% citations, and both hold a composite score of 8.8 compared to Idera's category-leading 35.0. |
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| 6 |
rubrik.com
|
0% | 0% | Google AI Mode |
| 7 |
cohesity.com
|
0% | 0% | Google AI Mode |
| 8 |
commvault.com
|
0% | 0% | Google AI Mode |
| 9 |
quest.com
|
0% | 0% | Google AI Mode |
| 10 |
red-gate.com
|
0% | 0% | Google AI Mode |
| 11 |
dell.com
|
0% | 0% | Google AI Mode |
| 12 |
ibm.com
|
0% | 0% | Google AI Mode |
| 13 |
veritas.com
|
0% | 0% | Google AI Mode |
| 14 |
n-able.com
|
0% | 0% | Google AI Mode |
| 15 |
red-gate.com
|
0% | 0% | Google AI Mode |
| 16 |
mongodb.com
|
0% | 0% | Google AI Mode |
| 17 |
oracle.com
|
0% | 0% | Google AI Mode |
| 18 |
azure.microsoft.com
|
0% | 0% | Google AI Mode |
| 19 |
aws.amazon.com
|
0% | 0% | Google AI Mode |
| 20 |
cloud.google.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on database backup software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own database backup software brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about database backup software AI visibility
Who leads AI visibility in database backup software?
Idera leads with 50.0% visibility, a composite score of 35.0, and a presence in Google AI Mode that is double that of second-placed Acronis at 25.0%.
Which brands are actually cited as sources by Google AI Mode in this category?
Acronis and HYCU are the only top-five brands with non-zero citation rates, both at 37.5%, while Idera, Veeam, and Percona all record 0.0% citations despite having measurable visibility.
What sources does Google AI Mode anchor on for database backup software research?
The top cited sources include reddit.com, acronis.com, hycu.com, youtube.com, and pcmag.com, with specialist sites like codingsight.com and experte.com also appearing in the citation list.
How does the category average compare to the top brand's visibility?
The category average visibility is 5.6%, while Idera's visibility is 50.0%, meaning the leader is roughly nine times more visible than the average across all 20 tracked brands.
Are any major backup vendors invisible to Google AI Mode in this category?
Yes, Rubrik, Cohesity, Commvault, Quest Software, and Redgate all record 0.0% visibility and 0.0% citations, giving them no measurable AI presence in this category.
Does high AI visibility guarantee citation in this category?
No. Idera has the highest visibility at 50.0% but a 0.0% citation rate, while HYCU has only 12.5% visibility but a 37.5% citation rate, showing visibility and citation can diverge significantly.