AI Visibility Rankings · Customer Service

Customer feedback software: AI search visibility ranking (2026)

By monitoraeo Last updated July 11, 2026 Refreshed every 30 days

How AI search engines rank customer feedback software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Customer feedback platforms used to collect CSAT, NPS, and voice-of-customer insights across surveys, websites, apps, and support touchpoints. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →

Avg visibility across category

Avg citation rate

20/20

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When evaluating Customer feedback software, AI engines frequently highlight Zonka Feedback as the leader in the category, followed closely by Qualtrics and Typeform. Zonka Feedback stands out with a notable 12.5% visibility rate according to AI engine citations, making it a prime choice for those seeking recognized expertise and positive user feedback.

The current rankings reflect the influence of frequently cited sources, mainly aggregator and review sites like youtube.com and zonkafeedback.com. These sources provide a wealth of user-generated reviews and demonstrations that AI engines value highly. This pattern indicates the importance of accessible information and third-party validation in shaping AI-generated recommendations.

For buyers using this page to select a software brand, consider the emphasis AI places on recent reviews and third-party validation. When making your choice, prioritize brands like Zonka Feedback that showcase substantial topical authority and have high visibility among AI engines, indicating a strong track record and user approval in the field of Customer feedback solutions.

At a glance

Category leader Qualtrics 25% visibility · named in 2 of 8 AI answers

Most cited brand Zonka Feedback 50% citation rate · the AI's most-trusted source brand in customer feedback software

Top cited domain youtube.com Referenced by AI across the customer feedback software query set — the highest-leverage PR target in this category

Visibility spread 25pp Gap between top and bottom of the ranking · 13 brands at 0% (invisible to the AI)

What we observed in this category

Zonka Feedback holds rank 1 with a composite score of 23.8, despite a visibility rate of only 12.5 percent, equal to five other brands. The gap that matters is in citation: Zonka Feedback is cited in 50 percent of responses, while the next-ranked brand, Qualtrics, records zero citations despite 25 percent visibility. That 50-point citation advantage is the primary driver of Zonka Feedback's lead and shows that being named in an AI response does not equate to being trusted as a source.

Qualtrics presents the clearest divergence between visibility and citation in this dataset. It is the most visible brand at 25 percent, five times the category average of 5 percent, yet its citation rate is zero. Usersnap and AskNicely show the inverse pattern: both have zero visibility but 25 percent citation rates each, giving them composite scores of 7.5 without ever appearing named in AI-generated descriptions. This split reveals that Google AI Mode separates the role of named brand from the role of trusted reference.

Google AI Mode is the top engine for every brand in the dataset, indicating no meaningful cross-engine spread in this category. The top cited sources include youtube.com, zonkafeedback.com, surveysparrow.com, and review aggregator learn.g2.com, alongside niche players like chattermill.com and enterpret.com. The presence of YouTube and G2 among the anchor sources suggests Google AI Mode is drawing on video content and third-party review platforms rather than relying exclusively on vendor-owned domains when constructing responses in this category.

Movers & shakers since last refresh

Biggest visibility risers

Qualtrics 0% → 25% · rank #9 → #2
+25pp
Typeform 0% → 12% · rank #8 → #3
+12pp
Delighted 0% → 12% · rank #10 → #4
+12pp

Biggest visibility fallers

Jotform 12% → 0% · rank #3 → #10
-12pp
SurveyMonkey 12% → 0% · rank #5 → #14
-12pp

The ranking

#	Brand	Visibility	Citation	Top engine
1	Zonka Feedback zonkafeedback.com	12%	50%	Google AI Mode
Zonka Feedback leads with a composite score of 23.8, driven entirely by its 50 percent citation rate, the highest in the category by a wide margin.
2	Qualtrics qualtrics.com	25%	0%	Google AI Mode
Qualtrics has the highest visibility at 25 percent, five times the category average, but a citation rate of zero pulls its composite score down to 17.5.
3	Typeform typeform.com	12%	0%	Google AI Mode
Typeform jumped from rank 8 to rank 3 with a visibility delta of 12.5 percent, but its citation rate remains zero, leaving its composite score at 8.8.
4	Delighted delighted.com	12%	0%	Google AI Mode
Delighted rose six places to rank 4 with a 12.5 percent visibility gain, yet records no citations, matching Typeform and Medallia on a composite score of 8.8.
5	Medallia medallia.com	12%	0%	Google AI Mode
Medallia sits at rank 5 with 12.5 percent visibility and zero citations, sharing an identical composite score of 8.8 with three other brands at ranks 3, 4, 6, and 7.
6	Hotjar hotjar.com	12%	0%	Google AI Mode
7	Refiner refiner.io	12%	0%	Google AI Mode
8	Usersnap usersnap.com	0%	25%	Google AI Mode
9	AskNicely asknicely.com	0%	25%	Google AI Mode
10	Jotform jotform.com	0%	12%	Google AI Mode
11	Survicate survicate.com	0%	12%	Google AI Mode
12	Nicereply nicereply.com	0%	12%	Google AI Mode
13	Canny canny.io	0%	12%	Google AI Mode
14	SurveyMonkey surveymonkey.com	0%	0%	Google AI Mode
15	UseResponse useresponse.com	0%	0%	Google AI Mode
16	Feedier feedier.com	0%	0%	Google AI Mode
17	GetFeedback getfeedback.com	0%	0%	Google AI Mode
18	Alchemer alchemer.com	0%	0%	Google AI Mode
19	InMoment inmoment.com	0%	0%	Google AI Mode
20	CustomerGauge customergauge.com	0%	0%	Google AI Mode

Sources AI engines trust in this category

Across the 8 buyer-intent queries we ran on customer feedback software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.

youtube.comzonkafeedback.comsurveysparrow.comlearn.g2.comchattermill.comgetperspective.aienterpret.comusercall.co

How to read this ranking

Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.

Visibility = being named

A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →

Citation rate = being trusted

Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →

Top engine differs by brand

The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →

Rankings move month to month

AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →

Get your own customer feedback software brand audited

The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.

Audit your customer feedback software brand → Browse all rankings Methodology →

Frequently asked about customer feedback software AI visibility

Who leads AI visibility in customer feedback software?

Zonka Feedback leads with a composite score of 23.8, built on a 50 percent citation rate rather than high visibility, which sits at 12.5 percent. Qualtrics has the highest raw visibility at 25 percent but scores lower overall due to zero citations.

Which brand has the highest citation rate in this category?

Zonka Feedback holds a 50 percent citation rate, more than double the next-cited brands, Usersnap and AskNicely, which each record 25 percent despite having zero visibility.

What sources does Google AI Mode cite most for customer feedback software research?

The top cited sources in this category are youtube.com, zonkafeedback.com, surveysparrow.com, learn.g2.com, and chattermill.com, among others. This mix of video, review platforms, and niche vendor sites suggests Google AI Mode anchors on diverse third-party content rather than vendor homepages alone.

Which brands have seen the biggest recent shifts in AI visibility?

Qualtrics is the biggest riser, moving from rank 9 to rank 2 with a visibility delta of plus 25 percent. SurveyMonkey is the biggest faller, dropping from rank 5 to rank 14 with a visibility delta of minus 12.5 percent.

Can a brand have high citation rates without appearing in AI-generated descriptions?

Yes. Usersnap and AskNicely both have zero visibility but 25 percent citation rates each, giving them composite scores of 7.5. This shows Google AI Mode can reference a brand's domain as a source without naming the brand in the response text.

How competitive is the AI visibility landscape in customer feedback software?

The category average visibility is only 5 percent and average citation is 7.5 percent across 20 brands, indicating most brands have minimal presence. A cluster of six brands are tied at 12.5 percent visibility and zero citations, suggesting the mid-tier is very compressed.