CPM software: AI search visibility ranking (2026)
How AI search engines rank cpm software by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. Corporate performance management software used for planning, budgeting, forecasting, consolidation, reporting, and executive financial decision support. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
Refreshed Jun 14, 2026Download this ranking as a PDF
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At a glance
What we observed in this categoryauto-generated
Prophix leads the CPM software category with a composite score of 28.8, ahead of Vena (21.2) and OneStream (17.5), while the category average visibility sits at just 4.4%. The gap between the top three and the remaining 17 brands is stark: Anaplan scores 8.8 and every brand from rank 5 onward scores zero. This concentration means a handful of mid-market focused vendors are capturing nearly all AI-generated attention while legacy enterprise players like Oracle Hyperion, SAP Analytics Cloud, and IBM Planning Analytics register no visibility at all.
A clear divergence exists between being named and being cited. Prophix appears in 25% of responses and is cited in 37.5% of them, meaning it is trusted as a source beyond just being mentioned. Vena matches Prophix on visibility at 25% but its citation rate drops sharply to 12.5%. OneStream also holds 25% visibility yet carries a 0% citation rate, suggesting AI surfaces it as a named option but draws no content from its domain. This named-versus-trusted split is a meaningful signal of content authority, not just brand recognition.
Google AI Mode is the top engine for every brand in this dataset, and the cited sources list reinforces where the AI anchors its responses. Third-party and review properties including planera.io, solutions.trustradius.com, reddit.com, and peoplegoal.com all appear alongside prophix.com itself. YouTube and LinkedIn also feature, indicating the AI pulls from social and video content, not only vendor websites. The presence of planera.io at the top of cited sources suggests niche comparison or planning content is particularly influential in shaping AI answers for this category.
Movers & shakers since last refresh
Biggest visibility risers
-
Prophix 0% → 25% · rank #0 → #1+25pp
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Vena 0% → 25% · rank #0 → #2+25pp
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OneStream 0% → 25% · rank #0 → #3+25pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
prophix.com
|
25% | 38% | Google AI Mode |
Prophix leads all 20 brands with a composite score of 28.8, and its citation rate of 37.5% is the only instance where citation exceeds visibility in the entire dataset. |
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| 2 |
venasolutions.com
|
25% | 12% | Google AI Mode |
Vena matches Prophix on visibility at 25% but its citation rate of 12.5% is three times lower, placing its composite score at 21.2 versus Prophix's 28.8. |
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| 3 |
onestream.com
|
25% | 0% | Google AI Mode |
OneStream holds 25% visibility, equal to the top two brands, but its 0% citation rate pulls its composite score down to 17.5, signalling name recognition without source authority. |
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| 4 |
anaplan.com
|
12% | 0% | Google AI Mode |
Anaplan is the only brand outside the top three to register any score, with 12.5% visibility and a composite of 8.8, but its citation rate is also zero. |
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| 5 |
workday.com
|
0% | 0% | Google AI Mode |
Workday Adaptive Planning scores zero across all three metrics, placing it level with Oracle Hyperion, IBM Planning Analytics, SAP Analytics Cloud, and six other ranked brands. |
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| 6 |
oracle.com
|
0% | 0% | Google AI Mode |
| 7 |
ibm.com
|
0% | 0% | Google AI Mode |
| 8 |
sap.com
|
0% | 0% | Google AI Mode |
| 9 |
planful.com
|
0% | 0% | Google AI Mode |
| 10 |
wolterskluwer.com
|
0% | 0% | Google AI Mode |
| 11 |
jedox.com
|
0% | 0% | Google AI Mode |
| 12 |
board.com
|
0% | 0% | Google AI Mode |
| 13 |
datarails.com
|
0% | 0% | Google AI Mode |
| 14 |
fluence.tech
|
0% | 0% | Google AI Mode |
| 15 |
centage.com
|
0% | 0% | Google AI Mode |
| 16 |
gopigment.com
|
0% | 0% | Google AI Mode |
| 17 |
abacum.io
|
0% | 0% | Google AI Mode |
| 18 |
mosaic.tech
|
0% | 0% | Google AI Mode |
| 19 |
cubesoftware.com
|
0% | 0% | Google AI Mode |
| 20 |
solverglobal.com
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on cpm software, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer.
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence — different from being named.
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps.
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically.
Get your own cpm software brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about cpm software AI visibility
Who leads AI visibility in CPM software?
Prophix leads with a composite score of 28.8 and 25% visibility, the highest in the category. It is also the only brand whose citation rate (37.5%) exceeds its visibility rate.
How concentrated is AI visibility across CPM software brands?
The top three brands (Prophix, Vena, OneStream) each hold 25% visibility while the category average is just 4.4%, and 16 of the 20 tracked brands score zero on visibility.
Which CPM software brands are named by AI but not cited as sources?
OneStream has 25% visibility but a 0% citation rate, and Anaplan has 12.5% visibility with a 0% citation rate, meaning both are mentioned in AI responses but their domains are not used as references.
What sources does AI cite most for CPM software research?
The top cited sources include planera.io, prophix.com, solutions.trustradius.com, reddit.com, and peoplegoal.com, alongside broader platforms like YouTube and LinkedIn.
Do large enterprise vendors like SAP or Oracle appear in AI answers for CPM software?
No. SAP Analytics Cloud, Oracle Hyperion, and IBM Planning Analytics all register 0% visibility and 0% citation in the current audit data.
Which engine drives AI visibility for CPM software brands?
Google AI Mode is the top-performing engine for every brand in the dataset, with no other engine identified as a primary driver for any of the 20 tracked brands.