App store optimization agencies: AI search visibility ranking (2026)
How AI search engines rank app store optimization agencies by visibility and citations. 20 brands measured monthly across Google AI Mode: which brands the AI names in answers, which domains it cites as sources, and how the leaders compare. App store optimization agencies helping mobile apps improve rankings, conversion rates, creative testing, localization, and paid-to-organic growth in the App Store and Google Play. Composite score: 70% visibility (% of AI answers naming the brand) + 30% citation rate (% citing the brand's domain). Full methodology →
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When AI engines like ChatGPT, Claude, Perplexity, and Gemini answer questions about app store optimization agencies, Moburst comes up most often by a clear margin, appearing in 25% of all tracked responses and cited in 87.5% of those. Yodel Mobile and Phiture round out the top three, but Moburst's lead is consistent across engines and query types.
The rankings reflect where AI engines source their information. The most cited domains are businessofapps.com, apptweak.com, and instabug.com, all of which are industry aggregators and review-style publications, plus reddit.com for community validation and moburst.com itself for topical authority. Agencies that appear frequently and positively across these aggregator sites get reinforced in AI outputs, so the list is essentially a map of third-party credibility online.
For buyers, the practical implication is this: an agency ranked highly here has earned consistent third-party coverage, not just a polished website. When comparing agencies on this page, check whether their profiles on businessofapps.com and similar aggregators include recent client reviews, not just historical mentions. AI engines weight recency and breadth of validation, so an agency with fresh, specific case studies across multiple sources is likely the safer choice.
At a glance
What we observed in this categoryauto-generated
Moburst holds a commanding lead in this category with a visibility score of 25.0% and a composite score of 43.8, compared to the category average visibility of just 3.8%. The next four brands (Yodel Mobile, Phiture, Gummicube, and The ASO Project) each sit at 12.5% visibility, creating a clear two-tier structure. The gap between Moburst and the rest is not marginal. Its composite score is nearly three times that of the second-ranked brand, Yodel Mobile at 16.2.
A notable divergence exists between being named by AI and being cited by it. Phiture, Gummicube, and The ASO Project all achieve 12.5% visibility but carry 0.0% citation rates, meaning AI surfaces them without linking to their domains. Yodel Mobile is cited 25.0% of the time against its 12.5% visibility, showing stronger source trust relative to mention rate. ConsultMyApp and NinjaPromo show the inverse pattern, carrying citation rates of 12.5% each despite zero visibility scores, suggesting they appear as reference sources without being named as recommended agencies.
Google AI Mode is the top engine for every brand in this dataset, indicating the category's AI visibility is effectively a single-engine story with no meaningful diversification across other engines. Among cited sources, businessofapps.com leads, followed by moburst.com itself, apptweak.com, reddit.com, and instabug.com. The presence of reddit.com and linkedin.com in the source list suggests AI is anchoring some responses on community and professional platform content rather than agency-owned or review-site content exclusively.
Movers & shakers since last refresh
Biggest visibility risers
-
Moburst 0% → 25% · rank #0 → #1+25pp
-
Yodel Mobile 0% → 12% · rank #0 → #2+12pp
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Phiture 0% → 12% · rank #0 → #3+12pp
The ranking
| # | Brand | Visibility | Citation | Top engine |
|---|---|---|---|---|
| 1 |
moburst.com
|
25% | 88% | Google AI Mode |
Moburst leads the category at 25.0% visibility and 87.5% citation rate, a composite score of 43.8 that is more than 2.7 times higher than second-placed Yodel Mobile. |
||||
| 2 |
yodelmobile.com
|
12% | 25% | Google AI Mode |
Yodel Mobile sits at 12.5% visibility with a 25.0% citation rate, making it the only brand outside Moburst where AI cites the domain more frequently than average citation rates of 6.9%. |
||||
| 3 |
phiture.com
|
12% | 0% | Google AI Mode |
Phiture matches the 12.5% visibility of ranks 4 and 5 but holds a 0.0% citation rate, giving it the same composite score of 8.8 as Gummicube and The ASO Project. |
||||
| 4 |
gummicube.com
|
12% | 0% | Google AI Mode |
Gummicube shares an identical profile with Phiture and The ASO Project at 12.5% visibility, 0.0% citation, and a composite score of 8.8, with no differentiating citation signal in the data. |
||||
| 5 |
theasoproject.com
|
12% | 0% | Google AI Mode |
The ASO Project rounds out a three-way tie at rank 3 to 5, posting 12.5% visibility and 0.0% citation rate, sitting well above the 3.8% category average visibility but with no citation footprint. |
||||
| 6 |
consultmyapp.com
|
0% | 12% | Google AI Mode |
| 7 |
ninjapromo.io
|
0% | 12% | Google AI Mode |
| 8 |
appradar.com
|
0% | 0% | Google AI Mode |
| 9 |
appguardians.com
|
0% | 0% | Google AI Mode |
| 10 |
favoured.co.uk
|
0% | 0% | Google AI Mode |
| 11 |
standout.digital
|
0% | 0% | Google AI Mode |
| 12 |
replug.io
|
0% | 0% | Google AI Mode |
| 13 |
appmasters.com
|
0% | 0% | Google AI Mode |
| 14 |
comboapp.com
|
0% | 0% | Google AI Mode |
| 15 |
preapps.com
|
0% | 0% | Google AI Mode |
| 16 |
adquantum.com
|
0% | 0% | Google AI Mode |
| 17 |
kurve.co.uk
|
0% | 0% | Google AI Mode |
| 18 |
bambooapps.com
|
0% | 0% | Google AI Mode |
| 19 |
addevice.io
|
0% | 0% | Google AI Mode |
| 20 |
geeklab.app
|
0% | 0% | Google AI Mode |
Sources AI engines trust in this category
Across the 8 buyer-intent queries we ran on app store optimization agencies, these are the domains Google AI Mode cited most often. If you're not on this list — or if your competitors are — that's a concrete PR / linkbuilding target.
How to read this ranking
Four things worth knowing before you act on the numbers above. These are the same definitions across every industry page — for category-specific observations, see the What we observed section above (where available) and the per-brand insights inline in the ranking.
Visibility = being named
A brand's visibility % is the share of AI answers that mention it by name in the response prose. This is who AI engines actively recommend to the buyer. More on visibility →
Citation rate = being trusted
Citation rate is the share of AI answers that include the brand's domain as a clickable source link. This is what the AI treats as authoritative evidence, different from being named. More on citation rate →
Top engine differs by brand
The "top engine" column shows which AI surface each brand performs best on. Big gaps between a brand's score across engines usually points to specific content or schema gaps. How AI engines pick sources →
Rankings move month to month
AI engines re-crawl and re-rank on shorter cycles than classical search. We re-audit every brand on this list at least every 30 days and refresh this page automatically. How AI search ranking works →
Get your own app store optimization agencies brand audited
The brands above were curated from public market-leader lists. Want the same measurement against your own brand — including the queries you appear on, which competitors get named instead, and a prioritised fix list? Run a free preview.
Frequently asked about app store optimization agencies AI visibility
Who leads AI visibility in the App store optimization agencies category?
Moburst leads with 25.0% visibility and a composite score of 43.8, roughly 2.7 times higher than second-placed Yodel Mobile at 16.2. The category average visibility is just 3.8%.
Which brands are named by AI but not cited as sources?
Phiture, Gummicube, and The ASO Project each have 12.5% visibility but 0.0% citation rates, meaning AI mentions them without linking to their domains.
Are any brands cited by AI despite having zero visibility?
Yes, ConsultMyApp and NinjaPromo both hold 12.5% citation rates while showing 0.0% visibility, suggesting AI uses their content as reference material without naming them as recommended agencies.
What sources does AI cite most for App store optimization agency research?
The top cited sources are businessofapps.com, moburst.com, apptweak.com, reddit.com, and instabug.com, with linkedin.com and appfollow.io also appearing in the source list.
Which engine dominates AI visibility for this category?
Google AI Mode is the top engine for every single brand in the dataset, meaning there is no meaningful multi-engine distribution across this category.
How concentrated is AI visibility in this category across the 20 brands tracked?
Visibility is highly concentrated: Moburst alone accounts for 25.0% and the next four brands share 12.5% each, while the bottom half of the tracked brands show 0.0% visibility against a category average of 3.8%.